C4 Waterman Secures Production in Asia
C4 Waterman, Inc. has completed negotiations to have all its SUP models manufactured at a new factory in Asia. Three weeks after canceling its exclusive licensing agreement with Boardworks Surf, C4 has entered into a joint venture with the factory, an in
PVH Corp. Announces Licensing Agreement for Van Heusen Slippers
PVH Corp. and Ashko Group LLC have entered into a licensing agreement under which Ashko Group will market and distribute men's and boys' slippers under PVH's Van Heusen brand…
New Balance Featured in Mike Lupica’s Book
Number-one New York Times bestselling author Mike Lupica's latest book “The Underdogs” features New Balance helping a young football player, achieve his dream by sponsoring his team's season with footwear, uniforms and equipment…
Bob’s Stores to Open Fourth Store in Long Island
Bob’s Stores announced the grand opening of its newest location at 3083 Jericho Turnpike in East Northport, NY. The doors of its fourth store on Long Island officially open Saturday, Oct. 8…
Macy’s, Inc. to Accelerate Adoption of RFID Technology
Macy's, Inc. announced that its Macy's and Bloomingdale's stores are adopting RFID (radio frequency identification) technology on an accelerated timeline to more precisely manage item-level merchandise inventories. By the third quarter of 2
Puma Signs Barcelona’s Cesc Fabregas
Puma has signed a long term partnership with Spanish international midfielder Cesc Fabregas, the Barcelona midfielder signing a multi-year contract with Puma. Fabregas, who had been with Nike…
Study Finds Risks and Benefits from Vibram FiveFingers
American Council on Exercise (ACE) said an independent study on Vibram FiveFingers found that while the glove-like shoes may be beneficial for those who suffer from chronic running injuries, using Vibrams and barefoot-style shoes for running can pose addi
Chipkos Footwear Extends Rain Forest Initiative to Shopify
Chipkos the eco-friendly sandal company, announced the adoption of over one million square feet of rain forest after the first week of its newly launched online storefront hosted by Shopify…
Austin Canoe and Kayak Launches Video Contest on Facebook
Austin Canoe and Kayak (ACK) has launched the “Why I Deserve to Win a Kayak” video contest on Facebook in a bid to grow its social media community and engage participants in convincing viewers why they deserve to win a kayak by Native Watercr
Barcelona Players Slowed by Sweat-absorbing Nike Jerseys
Barcelona, the soccer club, has complained to Nike that its jerseys absorb so much moisture that it slows them down. Citing the Spanish newspaper El Pais, the Associated Press reported that Barcelona players claim the jerseys tend to double in weight by h
Point6 Adds Northwest and North Central Reps
Point6, designer and manufacturer of US-made, premium merino wool socks, hired new sales representatives in the Northwest and North Central regions to better focus on their specialty outdoor dealers…
Reno’s Adventure Destination Celebrates Grand Opening Saturday
CommRow, boasting a 16-story climbing wall and in-door bouldering center, will celebrate its grand opening Oct. 1 as Reno, Nevada's first “Urban Adventure Destination” in a bid to change the city's image as a center of gambling and l
Deckers Outdoor Offers Reward to Find Employee’s Husband
Deckers Outdoor Corporation is offering a $10,000 reward to anyone with direct information that can help to locate friend, family member and long-time Cycle Oregon volunteer Mark Bosworth, missing from Riddle, OR since Sept. 16. As the employer of Mr. Bo
Tilly’s Q2 Profits Surge on Double-Digit Comp Gains
Tilly's, Inc. the Southern California-based action sports retailer is undergoing an initial public offering, reported that net sales for the fiscal second quarter increased 24.6 percent to $87.3 million. Comp store sales were up 15.2 percent for the
Burton Founder Has Cancer
Jake Burton Carpenter, who founded Burton Snowboards, has been diagnosed with testicular cancer. He told his staff at the company that it has been spotted in the early stages and the vast majority of people survive after the chemotherapy treatment and pos
