Report: Amazon Acquires Shoefitr
Two separate sources reported that Amazon has acquired Shoefitr, a startup that makes fit data from dozens of athletic and outdoor footwear brands available to online retailers to help them reduce costly returns…
Patagonia Promotes Williams to Chief Product Officer
Patagonia CEO Rose Marcario announced the promotion of Lisa Williams to chief product officer…
Major League Lacrosse Puts Triax Smart Impact Monitors On Athletes
Major League Lacrosse (MLL) announced a partnership to outfit players for the 2015 season with the Triax Technologies Smart Impact Monitors (SIM) to track and assess head impacts during select practices and games…
SPRO Renews Sponsorship of Collegiate Bass Fishing Series
SPRO Corp., the manufacturer of fishing lures and tackle, will renew its sponsorship of the 2015 Cabela’s Collegiate Bass Fishing Series, according to The Association of College Anglers…
Nike Sports Camps Expands Ultimate Camps
Nike Sports Camps began offering youth ultimate camps supporting Ultimate Frisbee at 6 locations nationwide in 2013 and has expanded their Nike Ultimate Camp offerings to include over a dozen summer locations and a spring camp location for 2015…
Keen Presents Uneek Photo Contest
Keen is launching a #iamUneek photo contest on Instagram. The three-month contest will run through June 30 with a weekly $1,000 cash-prize winner for the most unique photo submitted during that week…
New Balance Football Announces Sponsorship of Costa Rican Football Federation
New Balance announced its kit sponsorship deal with the Costa Rican national football team. The deal will see New Balance design kits and training gear for the national men’s and women’s teams as well as youth, beach soccer…
Utah Bike Summit Set for Friday, April 10
The seventh annual Utah Bike Summit, which will be held Friday, April 10, is expected to draw bike brands and others to discuss, plan and promote efforts to make Utah the most bike-friendly state in the country…
SSL Announced 30-Year President Steve Rogers to Step Down
After 30 years of service as president and CEO of Sports Specialist Ltd. (SSL), Stephen Rogers will retire effective July 31, 2015. Read our exclusive Q & A…
Dick’s SG Sets Grand Opening for Store in Burlington, IA
Dick's Sporting Goods will be opening its 6th store in Iowa in Burlington. It will also be opening a relocated store this week at The Shoppes at Parma in Parma, OH…
Under Armour to Sponsor University of Cincinnati
The University of Cincinnati department of athletics announced a long-term partnership with Under Armour…
Sportsman’s Warehouse Comps Decline Slowed in Q4
Sportsman's Warehouse Holdings Inc. reported same store sales decreased by 5.3 percent in the fourth quarter, compared with a 6.2 percent decline in the prior quarter and an 8.4 percent decline for the full year and forecast they would rise…
Strike Hits Vietnamese Footwear Factory
According to numerous reports, workers at a factory in southern Vietnam owned by Pou Yuen Vietnam, a footwear maker for brands such as Nike, Adidas, Lacoste, Converse and Reebok, have gone on a rare strike…
Puma and Italian Football Federation Extend Partnership
Puma and The Italian Football Federation (FIGC) announced a new comprehensive partnership that will see Puma operate as the FIGC’s lead partner into the next decade…
Late Deliveries Reduce PacSun Comps in Fiscal First Quarter
Pacific Sunwear of California joined a growing list of companies tempering their first quarter sales and earnings guidance because a backlog of containers at West Coast ports delayed deliveries of key spring products…
