SGB Sportsmans

Why Did Amazon Join SFIA’s Board?

Tom Cove, SFIA’s president and CEO, told SGB, “People in the industry and people at the brand level are figuring out the e-com channel, figuring out the Amazon-specific relations, and even figuring out their own e-commerce/direct-to-consumer initiatives while also looking to maintain relationships with traditional retailers. It’s all part of the mix.”

Amazon Joins SFIA’s Board

The Sports & Fitness Industry Association (SFIA) shared that Amazon has joined the SFIA Board of Directors, to be represented by Fouzan Mansuri, director and category leader for Sports & Fitness at Amazon.

SFIA’s Bill Sells Recalls Alexandria Baseball Practice Shooting

“It’s a little early for fireworks.” That’s what Bill Sells, VP for government relations at SFIA, literally said at 7:15 a.m. last Wednesday after hearing the first “pop” from a gunmen’s rifle at a baseball practice session of Republican lawmakers preparing for the next day’s Congressional Baseball Game.