Crocs Enlists Leading Fashion Bloggers to Promote Brand
Crocs, Inc. has enlisted five style and fashion bloggers as “CrocStyle Insiders” to highlight on-trend, yet comfortable, Crocs footwear throughout the year. Each blogger will help share new, fashionable Crocs products with their readers, as well as host i
Poron Exec to Address Sports Engineering Society
Rogers Corporation's new business development manager for Poron Cushioning, Dave Sherman, has been invited to present “Impact Mitigation Designs with Foams” at the ninth biennial International Sports Engineering Association (ISEA) Conference, which w
Scott Sports Signs on as Inaugural Sponsor of Trailapalooza
It a bid to boost the profile of its footwear, Scott Sports is sponsoring the first annual Trailapalooza festival. The 24-hour trail running event will be held at Hidden Valley Resort in Pennsylvania Oct. 26-28. To appeal to both serious athletes and fami
Keen and FootZone Honored by Conservation Alliance
KEEN, Inc. and FootZone are the winners of The Conservation Alliance Outstanding Partnership Awards for 2012. The award recognizes member companies who go above and beyond in building relationships with Conservation Alliance grantees…
Portland Retakes Top Spot in Bicycling Magazine List of Best Cycling Cities
The editors of Rodale Inc.'s Bicycling magazine have ranked Portland the number one city in the country for cycling as part of their biennial rankings. Other cities in the top 10 included…
Merrell Expands Barefoot Collection with M-Connect Launch
In what will mark the largest launch in its 30-year history, Merrell plans to significantly expand its barefoot and minimal effort with its M-Connect Series set for Spring 2013. Through four key collections, including a new hiking series, M-Connect provi
Return of Brands Fuels Q1 Comps Growth at Pacific Sunwear
Pacific Sunwear of California, Inc. reported broad improvements in the first quarter, including its first positive comps for both men’s and women’s since 2005, as sales accelerated in the back half of the period with the arrival of new brands,
Zumiez Doubles First-Quarter Earnings
Zumiez Inc. reported net income surged 136.8 percent to $4.5 million, or 14 cents per share, from $1.9 million, or 6 cents, a year ago. Revenues increased 22.7 percent to $129.9 million from $105.9 million in the quarter ended April 30, 2011 (13 weeks). C
Byron Moore to Head Sales U.S. for Walter’s Shoe Care Products
Walter's Shoe Care Products, the manufacturer of shoe care and foot comfort products, appointed Byron Moore to senior director of sales U.S.A.: Walter's Shoe Care Products effective March 5…
Audi Unveils Trick e-Bike Prototype
Audi presented Wednesday a prototype of a high-performance e-bike at the Worthersee Tour in Carinthia Austria, ushering in a category of e-bikes that can be used for sport and trick riding…
Evolv Sports Names New Rep Agency
Evolv Sports has added Caraway and Company as reps in Southern California, Arizona and Nevada…
OluKai Completes 4th Annual Ho’olaule’a SUP Race
This past Saturday, May 12, marked the finale of OluKai's 4th Annual Ho'olaule'a SUP Race, which was held on Maui, Hawai'i, celebrating the ocean lifestyle with competitive water races, musical guests, and festivities for all ages. Thi
Adam Campbell Named Injinji Team Member
Injinji, innovator of the patented Performance Toesock, added trail running standout Adam Campbell to Team Injinji’s family of elite athletes…
Landmark Conservation Deal Reached in Maine
The Nature Conservancy, the Forest Society of Maine and Plum Creek announced an historic conservation easement on 363,000 acres near Greenville, ME. The easement is one of the largest in the history of conservation in the United States assures the propert
Biggest Loser Survey Reveals Gross Underutilization of Gym Memberships
Nearly 40 percent (38 percent) of people with a gym membership, say they hardly ever use it, according to a survey released by The Biggest Loser Resort. Thirty-two percent of those surveyed who belong to a gym use it three times per week or less with only
