POC—a manufacturer of ski, snowboarding and cycling helmets, eyewear, apparel and protection—has named Brendan Murphey as marketing manager for North America.
Results for "amer"
American Trail Running Association To Promote “Trail Running Responsibility” In 2019
The American Trail Running Association (ATRA) announced “Trail Running Responsibility” as its theme for 2019. This is a topic to follow recent ATRA themes including last year’s Trail Stewardship: Leaving a Lasting Legacy, and the 2017 theme, Community: Building Trail Running Connections.
RAVE Reviews Releases Ranking Of 10 Best Ski Towns In America
The top five are Bend, OR; Telluride, CO; Sandpoint, ID; Jackson Hole, WY; and Truckee, CA.

Nike North America Bounces Back To Near Double Digit Growth In Q2
Led by a continued resurgence in North America, accelerated growth in China and continued gangbuster digital growth, Nike reported Q2 earnings and sales easily topped Wall Street’s targets and lifted its guidance for the year. Said Andy Campion, CFO, “As we’re beginning to gain greater insight into fiscal year ’20, we’re seeing continued strong demand.”
Amer Sports Buyout Begins Thursday
The consortium led by China’s Anta Sports seeking to acquire Amer Sports on December 20 commenced the voluntary recommended public cash tender offer for all the issued and outstanding shares in Amer Sports Corp
PHIT America Launches ‘Pro-Physical Education’ Videos
PHIT America and Kuds in the Game have the right program for your school. It’s called AMPED—a new school-based running program designed to amplify education. AMPED encourages children to get active every day before school.

Amer Sports’ Board Issues Statement Supporting Sale
The board of directors of Amer Sports Corp issued a statement providing detailed reasons behind its support of a sale of the company to a consortium led by China’s Anta Sports. The statement points to the major premium Amer’s shareholders will earn at the offering price and the benefits from partnering with Anta, including a “significant opportunity to accelerate the expansion of its businesses in the Chinese market.” Heikki Takala, president and CEO of Amer Sports, and his key executives are expected to continue leading the Amer Sports’ businesses.
Mizuno Signs American Olympic Medalist Blake Pieroni
Mizuno is furthering its commitment to the U.S. swimming market and has signed American freestyler, Blake Pieroni, in his first professional contract. The signing represents the brand’s first American swimmer.
Bass Pro Shops Partners With American Bass Anglers
Bass Pro Shops and American Bass Anglers announced today a multiyear partnership to provide more avenues for weekend anglers across the country. Bass Pro Shops will become the Title Sponsor of American Bass Anglers and will support a new 150hp bass tournament trail.

GoPro Plans To Move US-Bound Camera Production Out Of China
GoPro Inc. on Monday announced that it plans to move most of its U.S.-bound camera production out of China by the summer of 2019 to mitigate the potential impact of inclusion on any new tariff lists. International-bound camera production will remain in China.

American Outdoor Brands Find Bundling Jumpstarts Firearms Growth
Despite ongoing weakness in firearms demand, American Outdoor Brands, the parent of Smith & Wesson, managed to post a 10.2 percent gain in revenues in its firearms segment in the second quarter ended October 31. The improvement stemmed from a successful ‘bundle’ promotions booked earlier in the year and shipped in the second quarter

Chinese Investor Consortium Reaches Agreement To Acquire Amer Sports
A consortium led by China’s Anta Sports made an offer to acquire Finland’s Amer Sports in a deal that values the company at €4.6 billion (US$5.23 billion) and Amer’s board is recommending shareholders approve the offer. The consortium plans to operate Amer Sports independently from Anta, with a separate board of directors.

American Outdoor Brands Lifts Annual Guidance On Robust Q2
American Outdoor Brands Corp., the parent of Smith & Wesson, reported earnings on an adjusted basis rose 74.6 percent in the second quarter ended October 31 as sales grew 8.9 percent.
Amer Close To Signing Anta Merger Deal
Amer Sports is in final negotiations regarding a merger with a consortium led by China’s Anta Sports, according to reports from Reuters and Bloomberg.

Fjallraven North America’s Nathan Dopp Shares Brand Outlook
Nathan Dopp, deputy CEO and president of the Americas for Fjallraven North America, spoke with SGB at last month’s Outdoor Retailer Winter Market in Denver, CO, where he shared what’s on tap for the brand in 2019 and beyond.