Archives: Press Releases

Adidas Five Ten’s Kestrel BOA is a “downcountry” shoe that pairs XC performance with FiveTen’s gravity and mountain bike expertise. For decades, Adidas Five Ten, the manufacturer of performance bike footwear, has provided technical advancements for riders of all abilities and multiple disciplines. The brand developed the Kestrel BOA, a lightweight, clip-in shoe with gravity-inspired […]

ARVADA, Colo. (May 2, 2023) – Big City Mountaineers (BCM), a leading provider of immersive nature-based experiences for youth for more than 30 years, is pleased to announce the launch of the BCM Leaders Program. The Leaders Program is aimed at answering the question of “what’s next” for the young people who participate in BCM’s […]

White Duck Outdoors, a leading supplier of all-season canvas tents and other products designed to help make the great outdoors more accessible and enjoyable, today announced their full product lineup is now available for purchase through Tractor Supply Company. Hallmarked by its Regatta Bell Tent, the best-selling bell tent in the U.S., White Duck Outdoors […]

Mountain Equipment Company (MEC) launched seven technical backpacks for Spring 2023. For going fast and light, the SERRATUS Pace UL 25 and 40 is an ultralight pack made for hikers and runners who want to tick off mileage efficiently. The Vista 45L and 70L backpack makes carrying heavy loads comfortable for multi-day adventures and adventure travel. The Zephyr 45L and 60L packs […]

Darn Tough Vermont reported increasing its knitting capacity by adding 22 new knitting machines on the floor of its 30,000-square-foot mill in Waterbury. In response to increased product demand, Darn Tough said it is scaling while “maintaining their commitment to American-made socks, still manufactured in Vermont.” “Since we opened our second mill (Waterbury), we have […]

Tifosi Optics, celebrating 20 years as a sport and lifestyle eyewear brand manufacturer, released the latest style in its endurance lineup—the Rivet.  While Rivet is associated with Tifosi’s endurance sunglass line, its frame “suggests otherwise.” Rivet’s half-frame design, constructed of Grilamid TR-90, increases airflow to prevent fogging while reducing weight. At 28g, Rivet is one […]

5.11, Inc. released its Skyweight Collection of packs and gear designed for “lightweight modularity and custom fitting to offer a full range of load-bearing solutions and products for outdoor adventurers, lightweight enthusiasts and everyday carry.” “Packs and load-bearing gear have always been among our most popular and requested items,” said 5.11’s CEO, Francisco Morales. “We’ve […]

Puma and Liberty partnered again on a new range of floral designs channeling the spirit of the 1960s, using Liberty’s archive of floral prints. The collaboration also pays homage to London’s storied florists and flower shops, from Hackney’s rustic markets and flower stalls to the ornate bouquets created by Chelsea’s prestigious florists. Mixing prints and embroidery […]

San Diego, CA (May 2nd, 2023) — ISLE, the original surf and SUP manufacturer out of San Diego, CA, is excited to announce the creation of an entirely new inflatable watercraft category dubbed Inflatable Hardboards. The new category will debut under the PRO series collection, which will be offered in two models and five sizes […]

Alexis Sablone, pro skateboarder, architect, sculptor, painter, and producer, debuts the Converse AS-1 Pro, her performance signature shoe, made for “the modern creative and skateboarder alike.”  The AS-1 Pro is a design collaboration between Converse and Sablone that takes inspiration from Converse basketball and court silhouettes of the 1980s with comfort features for skaters.  The […]

To celebrate Bad Bunny’s performance and the shoe that left its mark on the Coachella Valley Music and Arts Festival, Adidas x Bad Bunny return with the global launch of Campus Wild Moss timed with Spring season colors. Contoured outsoles, three stripes and casual style for days showcase “class Campus footwear but this time with […]

  Gnarly Nutrition launched two limited-edition flavors of its electrolyte supplement, Gnarly Hydrate, in Salted Margarita and Lemonade. The flavor drop was selected by customers and first release in Gnarly’s Limited Edition Flavor series. Gnarly surveyed “nearly 5000 customers” to determine the new flavors, with Salted Marg and Lemonade as the top two. Gnarly Hydrate […]

“Skechers has given me a new canvas to create, and I can’t wait to show everyone what we are building,” said Doja Cat, who wore a custom dress made from deconstructed Skechers Uno fashion sneakers during her performance at the TIME100 gala in New York on Wednesday night. Grammy award-winning Doja Cat made her first […]