Island lifestyle meets adventure on the water
Archives: Press Releases
Smith Launches First-to-Market ChromaPop Glass Polarchromic Lens Technology
Proprietary innovative lenses debut in best-selling guide’s choice and new hookset sunglasses
Timberland Eyewear SS ’24 Collection
A new look at style
Arcade x Marsh Wear 2024 Collaboration
Original maker of performance stretch belts and adventure lifestyle brand introduce second seasonal collection
Hyosung TNC Partners with Geno in Development of Certified regen Bio Spandex
$1B invested in creating world’s first integrated production of Bio Spandex from raw material to fiber
Tifosi Optics Introduces Two New Aviator Sunglasses: Salto and Selca
Both styles feature lightweight bio-based frames and shatterproof polycarbonate lenses
More Than Sunglasses, Costas are the Badge of the Explorer
New brand campaign from Costa Sunglasses inspires its global community to ‘See What’s Out There’
Isle Introduces the Switch Pro, the World’s Most Rigid Hybrid SUP-Kayak
The Switch Pro is 3-4 times more rigid than traditional inflatables and allows paddlers to switch between solo or tandem SUP, kayak, and electric-assisted paddling.
Polartec Proudly Announces the Milliken & Company 2023 Sustainability Report
Report discloses the annual assessment of sustainability metrics and targets
Grassroots Connect reports rise in buyer and brand participation
Reno event anticipated to “be a time of business owners embracing the opportunity to lean in and get the most out of their working relationships”
Hilleberg the Tentmaker Introduces Two New Tents for Spring 2024
In the all-season Black Label series, the Saivo 4 is the ultimate 4-person base camp expedition dome tent. And in the Yellow Label series of snow-free adventure tents, the Rogen 3 is the first 3-person dome tent in the Yellow Label group.
Mountain Khakis Expands Retail Footprint with Grand Opening of Traverse Mountain Outlet Store
Premium men’s apparel outfitter offers high-quality outdoor clothing at new Lehi, Utah location
Outdoor Research releases limited-edition CarryOut Duffel collaboration
The drop is part of Pettit’s External Vacancy (EVAC) project.
National Ski Patrol Teams Up with Mammut for a New Era of Mountain Safety
The partnership between two legacy organizations elevates training, safety, and technology on the slopes
Big Agnes Announces Strategic Sales Territory Updates
End2End Outdoor adds North Central territory while Ground Up Sales takes over Southeastern region.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal