Archives: Press Releases

Inspired by flora and fauna in the Chilean forest preserve of Parque Oncol, Selk’bag launched its limited-edition Rainforest wearable sleeping bag made from 100 percent recycled material for indoor or outdoor use. As one of the largest reserves of biodiversity on the planet, Parque Oncol, located on Valdivia in northern Chilean Patagonia, is home to […]

Salomon announced the implementation of new, more sustainable designs across its Winter Sports category. The company’s more responsible approach to creating Winter Sports equipment, includes hardgoods, is another step toward realizing its overall commitment to lessening the brand’s environmental impact.  Most notably, by 2030, Salomon has pledged to reduce its overall carbon emissions by 30 percent and […]

In honor of National Girls & Women’s Day In Sports, on February 3, Dick’s Sporting Goods announced it will expand its efforts to support female athletes in 2021 and the importance youth sports plays in the lives of female athletes. These include: Dick’s Sporting Goods Foundation will donate 100,000 DSG Brand sports bras over the […]

As a solutions provider from the mill to brand to consumer, Hyosung forecasts market trends to develop fiber offerings to help its customers envision products that suit these trends. The company will present its latest sustainable and multi-function Regen fibers at ISPO Munich Online February 1-5, 2021. “We are experiencing a significant interested in our […]

Backcountry has teamed up with the Natural Selection Tour (NST), the first winter sports tour to showcase the world’s top snowboard athletes competing on natural and naturally-enhanced terrain. The Natural Selection Tour is a three-stop snowboarding competition featuring the world’s top men’s and women’s snowboarders. The tour kicks off February 3-9, 2021 with the YETI […]

VSSL today launched VSSL JAVA, a portable hand coffee grinder. The JAVA’s high-end construction and components are designed to deliver exceptional coffee. “We’re thrilled to finally bring the JAVA to market and to offer excellent coffee anywhere you may roam,” said Todd Weimer, founder, VSSL. “After years of research, development, testing, and tweaking, we’ve finally […]

TransRockies Race Series named Easton Cycling as title partner of the TransRockies Gravel Royale’s four-day event, the Easton Cycling 4-Day Royal Flush. TransRockies and Easton Cycling will work together to grow participation for this new gravel event, which will be held in British Columbia, August 23-26, 2021. “We’ve been impressed with Easton’s commitment to creating […]

Felt Bicycles announced that pro triathlete Ashleigh Gentle has renewed her partnership with the Southern California-based brand for the 2021 season. The Australian cyclist first joined with Felt Bicycles in 2014. Since then, she has scored several victories and top finishes in the ITU World Triathlon Series and a record seven victories at the Noosa […]

Today, The North Face dropped its VECTIV trail-focused footwear system. After two years of R&D, more than 6,000 miles of athlete testing and on-trail success, TNF introduces soling architecture for running and hiking on demanding technical, mountainous terrain. According to studies conducted by third-party research for TNF, the Flight VECTIV reduces downhill tibial impact by […]

ALTA Racks, manufacturer of no-frame-contact vertical bike racks, has expanded its accessory line that attaches to its vertical racks for an adaptable and versatile system. The ALTA Hammock Stand offers a place to relax after a long ride or waiting for friends to arrive. The ALTA Table stows in an upright position when not in […]

Rab Arc Eco Jacket, to be released  AW21,  is among the winners of the 2021 ISPO Award. Building on its partnership with Pertex, the Arc Eco is its first product to use 3-layer Pertex Shield Revolve fabric. Made from 100 percent post-consumer recycled polyester — Pertex Shield Revolve is made from a polyester face, polyester […]

POC has won three ISPO awards for products and innovations from its  2021/22 winter collection. Leading out the ISPO winner awards is its latest goggle, Zonula Clarity, shown above, which introduces a new visual experience and field of view for all types of skiers and snowboarders. Another winner and new product is the Dimension VPD […]

SAN CLEMENTE, Calif., (Jan. 26, 2021) – Dragon Eyewear, a leader in the performance eyewear space with deep roots in the action sports world, announces today its first sunglass collection designed with women in mind. After the release of the Aria frame in September 2020, the collection is bolstered for 2021 by three new styles: […]

The Sports & Fitness Industry Association will be hosting the annual Start-Up Challenge on May 4, 2021 in a virtual setting. The grand prize winner will gain access to the Under Armour Innovation Team. The virtual event will host over 150 judges from across the sporting goods and fitness industries, including executives, investors, venture capitalists, […]

Aqua Lung announced today that renowned wildlife photographer and conservationist Paul Nicklen is joining the brand as a global ocean ambassador. As part of the partnership, Nicklen will exclusively use Aqua Lung, Apeks and O.ME.R. products during all dive expeditions. Nicklen, best-known for his underwater photography and ocean conservation efforts, will use its full range […]