Honey Stinger announced its 2021 Hive Elite Program roster. Twenty-seven athletes join 23 top returning athletes from the 2020 program to form a team of 50 athletes to represent the brand in 2021 through training, competition, community outreach, and athletics.
The athletes compete across a broad range of disciplines. Individually selected based on Honey Stinger criteria, the athletes are top performers in their respective sports, active leaders in their athletic communities, and possess characteristics and values aligned with the Honey Stinger brand.
Mario Mendoza, trail and ultrarunning; Nell Rojas, running and obstacle course racing; Jared Ward, elite marathoner and 2016 Olympian; Mandy Marquardt, national champion and Olympic track sprint cyclist; and
Katie Nageotte, national champion pole vaulter, are a sample of returning athletes. Newcomers Sammy Schultz, national champion pentathlete and 2021 Olympics qualifier; Robert Paylor, walking quadriplegic and motivational speaker; and Brian Llamas, elite middle-distance track runner; lead a collection of newcomers with inspiring stories.
“We are honored to align with such an outstanding group of people through our Hive Elite Program and feel fortunate to have so many high-performing athletes willing to promote our brand and encourage others to join the community,” said Luke Cherry, athlete engagement director, Honey Stinger. “No matter the sport or competition level, the Hive offers an inclusive community platform for athletes to connect on many levels. The Hive Elite Program will continue to evolve, and play a pivotal role in communicating to other athletes that Honey Stinger’s products and people have their back through their daily pursuit of elite performance.”
“Formerly Hive Gold, the Hive Elite Program athletes are the community leaders, storytellers and performance experts within the brand’s ‘Hive’ athlete ecosystem. While it has previously featured a variety of different sponsorship levels, the Hive program has been restructured for 2021 to include the Hive Elite Program, reserved for hand-selected, highly accomplished athlete partners who prove the efficacy of Honey Stinger’s products, and the Hive Ambassador Program, a robust community of competitive athlete ambassadors of all ranks and backgrounds who are advocates of the brand. In total, there are more than 160,000 athletes within the broader Hive community,” said the brand.
For the complete 2021 Hive Elite Program roster, go here.
Photo courtesy Honey Stinger