Archives: Press Releases

HIGGANUM, Conn. (March 16, 2021) – GCI Outdoor, creators of portable, durable and comfortable outdoor recreation furniture, is excited to introduce five new chairs to its already impressive catalog of camp and outdoor chairs.  “The new chairs for the 2021 season are in response to feedback from our customers and retailers,” says Jeff Polke, co-founder […]

Callaway Apparel is proud to announce the launch of its Spring/Summer 2021 collections featuring technically superior products designed for golfers. The Spring/Summer 2021 collections for men and women offer a wide range of lifestyle and performance pieces blending enhanced styling, technically advanced fabrics and performance-driven designs. “These collections illustrate the importance we place on performance […]

To celebrate Tentsile’s 8th Anniversary, on March 18, the brand will release the DUO Giant Hammock to its Gen 3 lineup, its largest and toughest double hammock. “The DUO represents Tentsile’s commitment to customer feedback. A double hammock that can be retrofitted with a roof for open hammock camping and also combines with other modular […]

Keeping Shoes Out of Landfills, Consumers’ Favorite Boots Repaired and Resoled in 12 Weeks STAMFORD, CONN. (Mar. 2, 2021) – LOWA Boots, LCC, the global footwear brand known for its nearly 100 years of hand-crafted European heritage, answers growing consumer demand for its Repair and Resole Program with a new online ordering system. Consumers wishing […]

In its commitment to reduce its environmental impact by including more natural, renewable materials into its products, The North Face has partnered with HD Wool Insulation to introduce a sustainable alternative to synthetic and down insulation for its new Heritage collection. The spring collection features a men’s and women’s Rokstoker jacket and men’s Gilet vest […]

March 15, 2021 (Lake Forest, Calif.) – Today, the ThirtyTwo® crew is proud to welcome Elena Hight to the T32M!  Elena was a standout at a young age when she made history as the first-ever female to land a 900 in a competition.  This two-time Olympian and seven-time X Games Medalist is also the first snowboarder […]

Skratch Labs announces the release of its new Sport Hydration Mix Grape flavor to its line of hydration mixes for which the brand is known. What started as a “Secret Drink Mix” sold to pro tour riders over nine years ago is now Skratch Labs Sport Hydration Mix in six flavors, including Grape. The flavor […]

Indyeva, formerly Indygena, an outdoor clothing company for women, unveiled its apparel collection for Spring/Summer 2021. With sustainability, comfort and style at the core of the brand, the collection takes its inspiration from the changing seasons and women driven by adventure. The collection includes tops, bottoms and dresses to rain jackets. “Our philosophy is to […]

Sweden’s outdoor kidswear brand, Isbjörn of Sweden, will launch at retail in the U.S. through Backcountry.com for its FW/21/22 collection. Isbjörn manufactures technical, sustainable outdoor clothing and accessories for children. The company’s ‘Green at Heart’ pledge aligns with Backcountry’s environmental and social responsibility platform. Isbjörn of Sweden was the first children’s outdoor brand to become […]

March 10, 2021 (Katy, Texas) – Today, Igloo debuted ECOCOOL™, the world’s first hardside coolers made with recycled plastic. Redefining the cooler market and arriving this spring, the ECOCOOL collection, includes five cooler styles each made in the USA with a recycled resin compound that is the first of its kind in repurposing post-consumer plastic […]

Costa is expanding its core performance sunglass line for anglers to include extended sizing in its Ferg and Spearo frames. The Ferg offers a 580 polarized color-enhancing lens with top and side hoods for eye protection. Hydrolite nose pads and temple grips keep glasses in place. A vented and fully-adjustable nose pad offers a customized […]

Honey Stinger announced its partnership with NBA pro baller, James Wiseman, selected as the second overall draft pick in 2o2o. As part of its partnership, Honey Stinger and Wiseman will donate Honey Stinger products to underserved kids in two San Francisco Bay Area youth organizations—Student Program for Athletic & Academic Transitioning (SPAAT) and the Urban […]

Mayweather Boxing + Fitness is celebrating the first anniversary of its downtown Chicago Studio. In 2020, the Studio surpassed sales and membership goals, with growth projections anticipated to steadily rise this year. “The biggest opportunities often come from the biggest challenges,” said James Williams, CEO, Mayweather Boxing + Fitness. “Over the past year, we have […]

Jaybird announced its partnership with American long-distance runner Des Linden. Linden is a two-time Olympian in the marathon, representing the U.S. in 2012 and 2016, and won the Boston Marathon in 2018, becoming the first American in 33 years to win the women’s category. Jaybird will support Des’ goals this year, including preparing for her […]

Dermatone, the official sunscreen, lip balm and frostbite protection of the U.S. Ski & Snowboard Team, is expanding its medicated, broad-spectrum SPF 30 lip balm to include four flavors: Coconut, Green Tea, Mango, and Pomegranate.  “Dermatone has always been known for hard-working lip balms that provide protection all day long,” said Dermatone’s CEO, Doug Metchick. […]