Kids Foot Locker Ad Stars Chris Paul and His Son
Kids Foot Locker debuted its newest commercial titled, “Dreams,” which breaks as part of its national “It Must Be February” marketing campaign…
Mavic’s North American Marketing Director Headed to Annency
Chad Moore, current marketing director for Mavic in North America, will relocate to Mavic headquarters in Annecy, France in June to take on the role of global brand manager…
Vista Outdoor Shares Up Nearly 9 Percent on First Day of Trading
Vista Outdoor Inc.'s stock closed at just over $40.21 a share in its first day of trading Tuesday, up 8.68 percent from its opening of $37.00…
FDRA: Import Tax Bill Outpaced Overall Sales
The Footwear Distributors and Retailers of America (FDRA), the footwear’s industry’s trade association, announced that tariffs on footwear hit another all time high. In 2014, the footwear industry paid $2.67 billion in footwear tariffs to the
Yue Yuen Sees Gains in January
Yue Yuen reported sales during January reached $709.1 million against $690.2 million, representing a gain of 2.7 percent…
PAI Partners Makes Binding Offer for A.S. Adventures
PAI Partners of Paris, France, has made a binding offer to acquire A.S. Adventure Group, Europe's largest specialty retailer of outdoor equipment and clothing…
Dick’s SG Sets Grand Openings for Boise and Goldsboro, NC
Dick's Sporting Goods set grand opening celebrations for stores in Boise, ID and Goldsboro, NC. The store in Boise (131N. Milwaukee St.) is its fourth store in Idaho. The Goldsboro store (505 Eastgate Drive) is its 32nd in North Carolina…
OutDoor Show Moving to Wednesday Through Saturday Schedule
Messe Friedrichshafen has pulled forward the dates for the Outdoor trade show one day so that it better aligns with work schedules…
Hansons-Brooks Finds Success at U.S.ATF Cross Country Championships
Hansons-Brooks Original Distance Project Runner Bobby Curtis finished as the runner up at the 2015 U.S.ATF Cross Country Championships in Boulder, CO. The performance secured a spot on the U.S. team for the IAAF World Cross Country Championships…
Blundstone Draws Celebrities at Sundance
At the 2015 Sundance Film Festival, Blundstone hosted more than 300 filmmakers, jurors and special guests who received a complimentary pair of Blundstone boots. Attendees included actress Alia Shawkat (“Nasty Baby”), short-film makers Daniel G
Vessel Loading and Unloading Resumes at West Coast Ports
Vessel loading and unloading operations resumed at 29 West Coast seaports Monday after being suspended over the weekend by terminal operators no longer willing to pay union workers premium pay for diminished productivity…
Sport Chek Signs Kyle Lowry to Endorsement Deal
Sport Chek, the official sports store of the Toronto Raptors, announced a new, two-year endorsement deal with Toronto Raptors All-Star Kyle Lowry…
Columbia/Grassroots Belay Program Announces Grant Winners
Columbia Sportswear Co. and Grassroots Outdoor Alliance awarded $100,000 in grants to 20 projects designed to get kids outside and conserve wilderness…
CFO Hawaux Ascends to Number 2 Spot at Dick’s Sporting Goods
Dick's Sporting Goods Inc. EVP and CFO Andre J. Hawaux has added the letters COO to his title 20 months after joining the company from the packaged food industry. In addition to his existing responsibilities for finance, legal and information technol
Kohl’s Deal with The Color Run Showcases New Focus on Active and Outdoor Space
Kohl’s Department Stores will serve as the packet pick-up location for The Color Run in more than 100 cities to showcase its new commitment to the active, outdoor and wellness space. That commitment includes emphasis on national brands such as Nike,
