Arc’teryx will become the Official Rock and Ski Apparel Sponsor of the American Mountain Guides Association (AMGA) this year under an expanded partnership. The brand, which is based in Vancouver, British Columbia and owned by the Finnish company Amer Sports, first partnered with the AMGA in 1997.
This addition signifies Arc’teryx’s high professional and technical standards, with rock and ski products designed to exceed the needs of the most demanding guides.
Along with providing the AMGA Instructor Team with gear to use while working on various courses and exams, the partnership also includes Arc’teryx’s support of the Roundtable Discussion Tour on Access, which kicks off its second year in Jackson Hole, WY this June.
“The work of Mountain Professionals is at the root of our design heritage, partnerships with world class guide organizations such as the AMGA are an invaluable part of our mission to design the most innovative product in the world for demanding mountain conditions,” said James Bronson manager of Global Commercial B2X – Pro at Arc’teryx. “We are proud to continue to support the AMGA and their instructors as they teach the next generation of American guides.”
AMGA is a 501(c)(3) educational nonprofit that inspires and supports a culture of American mountain craft. As the leading organization of America’s most vibrant, inspiring community of climbers and skiers, the AMGA offers cutting-edge knowledge and hundreds of years of collective experience that you won’t get from any other climbing organization. AMGA guides and staff are the experts in the business of being a guide. The AMGA spent 30 years setting standards for American guiding, protecting the guiding environment, and organizing a powerful, unified community of climbers and skiers. And will spend the next 30 supporting future generations of guides and clients
