Vasque Aligns with Ultrarunner Krissy Moehl
Vasque has partnered with ultrarunner, race director and all-around goodwill ambassador for the trail running community Krissy Moehl…
TRX Launches Consumer Brand Campaign
TRX, maker of fitness training programs, education and equipment for professional trainers and fitness athletes, has launched “Better,” a consumer-focused brand campaign featuring a an inspirational video manifesto…
ISPO Exhibitors Add More than $9,000 to EOCA Coffers
Outdoor brands contributed a record €8,556 to the European Outdoor Conservation Association, or EOCA, at the recent ISPO trade show in Munich…
Keds Introduces Taylor Swift Tour Collection
Keds is kicking off its participation as an official tour sponsor of Taylor Swift's The 1989 World Tour with a new collection of limited edition sneakers…
Swix Supports Canadian National Ski Team
Swix has inked a five-year deal to supply all training and racing apparel for the Canadian National Ski Team…
Utah Apparel Startup Raises Expansion Capital
Discrete has secured an investment from HyperActive Capital that will enable the Utah-based outdoor and active lifestyle brand to scale operations…
AAFA Hosts Strategic Sourcing, Customs, and Logistics Integration Conference
Sourcing trends, customs policies, logistics challenges, and global expansion will be among topics of discussion at the American Apparel & Footwear Association’s Strategic Sourcing, Customs, and Logistics Integration Conference in Washington, D.C. n
“Herb” Philipson’s to Open Ninth Location
“Herb” Philipson’s, Outfitter’s for the Great Outdoors, will open a 34,000-square-foot store in the Dewitt, NY as early as June. The retailer already operates from eight locations…
Typhoon Renews Sponsorship of Walmart FLW Tour
Typhoon, a California-based optics manufacturer, has renewed its sponsorship of the Walmart FLW Tour for the 2015 tournament season. Financial terms of the agreement were not disclosed…
The Buckle’s Comps Inch Up 0.7 Percent in March
The Buckle, Inc. announced that comparable store net sales, for stores open at least one year, for the five-week period ended Apr. 4, 2015 decreased 0.5 percent…
Accell NA Reassigns Pizzi to Reenergize Lagging IBD Sales
Accell North America (ANA) elevated its e-bike evangelist Larry Pizzi to the newly created role of senior vice president of sales and marketing for its Independent Bicycle Dealer (IBD) business a month after its Dutch parent Accell Group NV reported disap
GoodLife Fitness Raises $70MM in Debt
GoodLife Fitness Centres Inc. secured a $70 million second lien credit facility it said would help it accelerate its expansion across Canada. The deal comes as the company considers expanding into many of the former Target stores across Canada, where Good
Cherokee to Provide Sports Direct with Tony Hawk Collection
Cherokee Global Brands has entered into a new license agreement with Sports Direct International plc to launch a broad assortment of Tony Hawk signature clothing and accessories online and in Sports Direct stores throughout Europe this upcoming fall/winte
Enu to Sponsor American Rugby Pro Training Center
American Rugby Pro Training Center that Trovita Health Science, the makers of the Enu nutritional shake, as an official nutrition partner of the Little Rock rugby facility…
Combat Signs Pro Fastpitch Star Madison Shipman
Combat, which is owned by Performance Sports Group, signed National Pro Fastpitch (NPF) star Madison Shipman to an endorsement deal…
