SGB Outdoor

NRF Finds Robust Holiday Start

From Thanksgiving Day through Cyber Monday, more than 174 million Americans shopped in stores and online during the just-concluded holiday weekend, beating the 164 million estimated shoppers from an earlier survey by the National Retail Federation and Prosper Insights & Analytics.

Mountainsmith Announces New Website And Branding

Mountainsmith, a manufacturer of backcountry equipment and recreational outdoor gear, revealed its new website and logo evolution as part of a larger initiative to solidify the brand story in the seasons to come.

OEKO-TEX Study Highlights Climate Change Concerns

In a global, quantitative consumer survey, “The Key to Confidence: Consumers and Textile Sustainability— Attitudes, Changing Behaviors, and Outlooks,” commissioned by the OEKO-TEX Association in commemoration of its 25th Anniversary, climate change ranked third on a list of sixteen modern day worries on the minds of today’s consumers.

Nuun Signs On As Official Hydration Partner Of Motiv Sports

Nuun’s hydration products will be served on course in 2018 at all Motiv running events in the United States, excluding the Ugly Sweater Run series, to over 140,000 participants including the Surf City Marathon and Half Marathon, JetBlue Long Beach Marathon, Portland Shamrock Run and the Destination Races Wine Country Half Marathon Series.