L.L. Bean To Open Its First Boston Store In April
Opening-day festivities will include the Red Sox World Series trophies and former star players Jim Rice, Luis Tiant and Dennis Eckersley.
Gander Outdoors Opens Locations in In Chambersburg, PA And Forest Lake, MN
Gander Outdoors, formerly known as Gander Mountain, has opened locations in Chambersburg in Pennsylvania and Forest Lake in Minnesota.
LeftLane Sports Starts Film Series To Support Local Outdoor Non-Profits
LeftLane Sports, the online retailer based in San Luis Obispo, CA, recently hosted a local screening of a popular rock climbing film while contributing to a local nonprofit.
Croakies To Sponsor GoPro Mountain Games
Croakies has reached an agreement with the Vail Valley Foundation to expand its sponsorship of the 2018 GoPro Mountain Games as Official Outdoor Retention Products Company for the event.
Katadyn Group Hires Global Head Of Digital
Katadyn Group welcomed Teresa Coryell House to the team as new global head of digital. Coryell House comes to Katadyn Group with over 20 years of experience in digital marketing and e-commerce with a number of notable brands, including Yoplait and Halo Top.
Deuter Taps Westbay Trading Company For Great Lakes Sales Territory
Westbay Trading Company will take over sales in Ohio, Indiana, Kentucky and Michigan for Deuter USA
Dick’s CEO Pens Op-Ed Urging Congress To Act On Guns
In an op-ed in the Washington Post, Ed Stack, CEO of Dick’s Sporting Goods, urged Congress to pass stricter gun laws. He wrote in part, “The majority of Americans are demanding that members of Congress take a stand and be brave enough to do their jobs.”
Uncharted Names Brad Drennan Director of Consumer Experience
Uncharted Supply Co., makers of full-package emergency preparedness systems, has named Brad Drennan as director of consumer experience, where he will use his experience in sales and customer-centric roles to further drive customer satisfaction and achieve brand goals for 2018.
Dick’s Touts Growth Opportunities In Footwear And Apparel
Speaking last week at the Bank of America Merrill Lynch Consumer and Retail Technology Conference, Dick’s Sporting Goods’ officials elaborated on its exit from the fitness tracker category and challenges in firearms. But much of its presentation was spent discussing growth opportunities on the footwear and apparel side with brands including Nike, Adidas, Brooks and Patagonia as well as its numerous private labels.
Granite Gear Announces Resignation Of Director Of Design
Granite Gear, the privately-owned backpack manufacturer, announced the resignation of its senior director of design & development, Mike Meyer.
Crocs Brings Back Drew Barrymore Campaign
The second year of the “Come As You Are” marketing campaign is led by a feature film-inspired musical starring a singing and dancing Drew Barrymore, with versions featuring the brand’s global celebrity cast.
NSGA Sports Participation Study Shows Mixed Performance
Early figures from the 2018 edition of the NSGA’s Sports Participation showed continued participation gains in Open Water Sports and Outdoor Activities while declines were suffered in Team Sports, Fitness Activities, Shooting Sports and Indoor Games.
Ibex’s New Owner Talks Up Merino Wool Brand’s Revival
On March 9, news arrived that Ibex, which ceased operations last November, had been sold to Flour Fund, a New York-based group led by David Hazan, a marketing expert. SGB Executive talked to Hazan about what’s next for Ibex.
Omnichannel Focus Fueling Duluth’s 2018 Ambitions
Bolstered by double-digit revenue growth in both the fourth quarter and fiscal year, Duluth Holdings Inc., parent of Duluth Trading Co., is doubling down on its omnichannel strategy of building its brick-and-mortar presence while also beefing up e-commerce capabilities.
Teflon EcoElite Earns Bio-Based World News Innovations Award
The Chemours became the third-place winner of the Bio-Based Product of the Year at the 2018 Bio-Based World News Innovation Awards for Teflon EcoElite.
