Analysis: Women Consumers at Sporting Goods Retail…
A frequently-cited marketing maxim holds that women drive 80 percent of consumer purchases at retail. While finding the original source of that figure has proven to be elusive, most will agree that women are responsible for a significant level of spending
Stimulus Plan Brings $3 Billion for Public Lands
The stimulus plan signed by President Obama on February 13, formally known as the “American Recovery and Reinvestment Act of 2009” brings with it $787 billion worth of directed spending, appropriations and intended tax relief for Americans. Roughly $3 bil
NHS Adds ‘Wingnut’ to Sales Force
NHS has hired Robert “Wingnut” Weaver to its surf division. Wingnut will be managing Santa Cruz surfboard, Cruzer skateboards and apparel sales with international and domestic surf accounts. Weaver has been an consultant for Santa Cruz Surfboards since No
OBIT: Founder of Crazy Creek Rob Hart Dies in Ski Accident
Robert “Rob” Dixon Hart, 51, founder of Crazy Creek Products died Feb. 20 in a skiing accident on Red Lodge Mountain. Hart founded Crazy Creek Products with his first wife Louise “Weezie” Chandler in Red Lodge, MT in 1988…
PUMA Names COO
PUMA appointed Klaus Bauer as a member of the board of management, effective August 1, 2009, and said he will assume the newly created position of chief operating officer (COO). At the same time, chief financial officer (CFO) Dieter Bock (50), who has b
Backcountry.com’s Parent Sees Robust E-Commerce Gains Despite Rough Q4
Liberty Media Group’s e-commerce businesses, which include Backcountry.com, experienced revenue growth of 65.0% in the fourth quarter and 92.0% for the year. The company saw adjusted operating income (OIBDA) growth of 19.0% in the fourth quarter and 78.0%
The Sporting Goods Problem with Female Consumers
A frequently-cited marketing maxim holds that women drive 80 percent of consumer purchases at retail. While finding the original source of that figure has proven to be elusive, most will agree that women are responsible for a significant level of spending
NGP Names Senior Sales Director
National Golf Products (NGP) has named James Meabon as senior sales director. Meabon — formerly regional director of franchise sales and development for Microtel Inns & Suites and Hawthorn Suites — will oversee all domestic sales to commercial golf faci
Easton to Sponsor Little League Baseball and Softball
Easton Sports entered into a multi-year agreement to become the Official Team Equipment Supplier to Little League Baseball and Softball. The partnership provides Easton with extensive marketing opportunities designed to benefit from Little League’s popula
Tefron Announces Streamlining Measures
Tefron Ltd., the producer of intimate apparel, performance activewear and swimwear, said that as a results of the slowdown in global economy, it plans a headcount reduction at the company of around 15%. The Israeli-based company said that cutbacks include
Unifi Commences Tender Offer for Notes
Unifi, Inc. commenced a cash tender offer for up to $8,776,000 aggregate principal amount of its 11.5% Senior Secured Notes due 2014. Approximately $190 million in aggregate principal amount of the notes are currently outstanding…
Newton Running Names New President
Newton Running has named Stephen Gartside as president of the technical running footwear company. Gartside will run the day-to-day global operations of Newton Running and work closely with Newton’s founders, Danny Abshire and Jerry Lee…
Mizuno Running Earns Podiatric
Mizuno USA, Inc. received the American Podiatric Medical Association Seal of Acceptance for ten of the company’s running shoe models…
Slow Motion
Like neutral cushioning and stability, motion control has been one of the traditional categories that performance running footwear brands and retailers have used to segment their products…
Somnio Launches Customizable Footwear Line
An avid runner who was experiencing problems with his feet, Sean Sullivan started seeing Dr. Andy Pruitt at the Boulder Center for Sports Medicine in Boulder, CO. The conversation quickly shifted from Sullivan’s problems to the solutions. That ideas led t
