SGB Outdoor

IBM: Cyber Monday Spending Grows 30 Percent

Holiday shoppers turned Cyber Monday into the biggest spending day ever with online sales growing 30.3 percent over the same period last year, according to cloud-based analytics findings by IBM. On Cyber Monday more than 18 percent of consumers used a mob

EORA Announces First Grant Winners

EORA (Eastern Outdoor Reps Association) announced recipients of its inaugural Outdoor Opportunity Grant Program, which rewards $500 to local non-profits in each of the regions its members serve…

Skins Owner Backs ‘Change Cycling Now’ Movement

Skins owner and Australian businessman Jaimie Fuller is backing a new movement to reform professional cycling that will hold a conference in London Dec. 2 to push for reforms at Union Cycliste Internationale, which he has criticized for mishandling the gl

Eastern Mountain Sports Acquired by Versa Capital

Versa Capital Management, LLC (Versa) has acquired Eastern Mountain Sports (EMS), a 69-store outdoor retailer in 12 eastern states, effective immediately. Mark Walsh, a Versa Principal and chairman of Bob’s Stores, a northeastern apparel retailer an

Virtual Piggy Picks up Bass Pro and Zappos

Virtual Piggy, Inc. has expanded its digital distribution channel with the addition of Bass Pro Shops and Zappos.com to its online store. Virtual Piggy allows parents to set up a monthly allowance for their children and promotes financial management whil

Saucony Appoints Marketing Agency

Saucony has named Minneapolis-based Olson as its advertising agency of record. Olson will handle the brand's advertising, digital, social media, content, connection-planning, and strategy…

DeMarini Sports Launches Apparel Line

DeMarini, makers of baseball, fastpitch and slowpitch bats, is introducing a full line of men’s, women’s and youth apparel for baseball and softball players. The new line of DeMarini Apparel will be available at select online retailers beginni

Superstorm Sandy Clips Early Holiday Spending

Spending in most of the key holiday categories for the first two weeks of the retail month of November was down on a year-over-year basis, likely reflecting the impact of Superstorm Sandy, according to a SpendingPulse report released Tuesday by MasterCard