SGB Outdoor

EXEC: Craft North America CEO Talks Gaining Traction in Run Footwear

In late November, Craft Sportswear announced plans for a phased relocation of its North American headquarters to Seattle, WA, in 2024 to bolster the brand’s expansion into outdoor and specialty retail and its recent entry into running footwear in the U.S. Craft North America CEO Eric Schenker talked with SGB Executive about Craft Sportswear’s heritage, the run footwear opportunity, and why the CEO has chosen not to move to Seattle.

EXEC: Lululemon’s Tepid Holiday Guidance Overshadows Strong Q3

Lululemon Athletica, Inc. lifted its overall full-year outlook after earnings and sales in the third quarter ended October 29 topped guidance for the third straight quarter but also forecast fourth-quarter guidance that came in lighter than expected in an apparent sign to investors of a potential sales slowdown.

Johnson Outdoors Sees Q4 Revenues Halved as Fishing Sinks

Consolidated net sales in fiscal Q4 were $96.3 million, a $100.1 million decrease from the prior-year Q4 sales of $196.4 million. The net loss for the quarter was $16.0 million, or a loss of $1.56 a share, compared to net income of $9.7 million, or EPS of 95 cents a share in the fiscal 2022 fourth quarter.

Adventure Wagon Introduces Gear Shop and Ox Box

The builder of modular camper vans, launched a gear shop for outfitting vehicles, including branded apparel to sleep systems, camping gear, power options, and storage solutions, and released its stackable Ox boxes for outdoor adventures. 

EXEC: Sports Direct Gets Fiscal H1 Boost from New Brands

Frasers Group reported retail revenue increased 4.0 percent in the first half ended October 29 to £2.69 billion ($3.4 bn), helped by a “strong underlying performance” from Sports Direct due in part to the addition of new brands, including On Running, The North Face, Columbia Sportswear and Salomon.

Winchester Launches Pet Products Line

Winchester Ammunition, a subsidiary of Olin Corp., introduced a line of pet products, the Winchester Signature series, and a brand called King Buck for U.S. consumers.

Tanger Acquires First Open-Air Lifestyle Center

Tanger acquired Bridge Street Town Centre in Huntsville, AL for $193.5 million using cash on hand and available liquidity. Management expects the center to deliver a first-year return in the mid-eight percent range, with potential for additional growth over time.

Pura Vida’s Q3 Revenues Fall 18 Percent

Pura Vida’s revenues totaled $17.7 million in the third quarter, an 18.3 percent decrease year-over-year, according to the bracelet brand’s parent, Vera Bradley, Inc. Declines within wholesale and e-commerce channels were only partly offset by higher retail sales.