NorthPole Limited, a manufacturer of innovative outdoor equipment, recently finalized a representation agreement to expand its market representation with Krenzien, Krenzien, and Associates (KKA), a specialist in sporting goods marketing, to represent NorthPole in marketing its outdoor products.


We are very excited to have partnered with Krenzien, Krenzien and Associates, said Steve Fleischli CEO and Member of the Board of Directors for NorthPole.  There lies here a unique opportunity for 2 firms with over 100 years of combined industry experience to bring the quality, value and assortment expected from our retailer partners and ultimately the end consumer, to more of Americas population.


KKA has built a nearly 80 year history of providing service to retail partners in the Sporting Goods arena on behalf of manufacturers and distributors.


NorthPole has built more than a 30 year  history of manufacturing and distribution. NorthPole owns 3 factories in China and 2 factories in Bangladesh. The newest factory in Bangladesh will nearly triple current capacity.  NorthPole has also more than doubled its production capacity in China, farther from the coastal cities, where there is less pressure on cost of living, wages and significantly reduced or non-existent labor migration during Chinese New Year.  NorthPole is the only large-scale manufacturer with owned facilities in the 2 most desirable global production locations, offering flexibility and long term stability.


Through this partnership with NorthPole, we now have direct access to the factories whose products we represent.  This is a powerful and unique opportunity given that much of the sporting goods industry is serviced by mid-tier importers, agents and distributors, says Steve Krenzien, Owner of Krenzien, Krenzien and Associates.