Asia Bike, a new bicycle trade fair, will be held for the first time in Nanjing, China, from July 27-30, 2011.


The show will be held next door to the 6th Asia Outdoor, which is scheduled to be held at the same time and place. Representatives for Asia Bike said the show is “a special fair for mountain bikes, sports and luxury bikes, cycling clothing and accessories.”


Representatives added that the concurrent Asia Outdoor attracted 16,326 visitors and 359 exhibitors on 32,000.


The organizers of Asia Bike and Asia Outdoor are Nanjing Nantex International Exhibition Centre and German Messe Exhibition Consulting Ltd. Beijing. The shareholders of German Messe Consulting are Messe Friedrichshafen; Asia Outdoor Marketing, Hong Kong and Beijing, and Alpinist Outdoor Media, Beijing.


The coordinator for Asia Outdoor and Asia Bike is Knut Jaeger, who is also responsible for marketing the two events.