New Balance launched its first capsule collection with medical apparel company Figs that will mark the brand’s first foray into medical apparel design.
The partnership will also mark the first footwear collaboration for Figs.
“We are honored to be working with Figs, a truly innovative brand that is bringing modern design to the healthcare industry,” says Joe Grondin, Collaboration Manager for New Balance.
“This is a fantastic partnership and we are excited to bring shoes specifically engineered for our healthcare community into the world,” says Heather Hasson, Figs co-founder and co-CEO.
The capsule will include the Figs x New Balance 996 and the 574S.
Figs has raised $75 million from investors, including most recently $65 million from Tulco (the fourth-largest raise for a female-founded company in 2017), and previously $10 million from Irving Place Capital, Mohr Davidow Ventures, Will Smith and others.
