Hi-Tec and Magnum said Denstock Australia Pty. will represent the brand in Australia. Denstock Corporation has distributed both brands in New Zealand for over 23 years.
The announcement coincides with the termination of both HI-TEC and MAGNUM's distribution agreements with the Skye Group, Australia. Glenn Lill joins Denstock Australia Pty having represented both brands for over 18 years working for both the Skye Group and a previous distributor.
Roger Stockton, CEO Denstock Corporation New Zealand comments, “These are truly exciting times for Denstock Corporation. We have a fantastic and unique opportunity to really concentrate and magnify our group efforts on expanding the distribution of HI-TEC and MAGNUM in Australia and New Zealand. We will offer our Australian customers ( as we already do in New Zealand) better pricing, a wider and better selection of product, better continuity and availability of stock and introduce HI-TEC apparel, backpacks and safety footwear all backed by a bigger marketing campaign and point of sale materials.”
Ed van Wezel, CEO of HI-TEC & MAGNUM International, commented, “Having worked in partnership with Denstock Corp. and Glenn Lill for many years this new opportunity can only lead to stronger, greater and more successful business relations for all parties. The entire team brings with them some exceptional experience and industry knowledge that will prove to be a winning asset for both HI-TEC and MAGNUM.”