
Icebug Footwear Hires Rocky Mountain Rep
Ellen Brown will cover Colorado, New Mexico, Utah and Wyoming.

Cherokee Receives NASDAQ Warning
Cherokee Inc. announced that on June 21, it received a notice from the NASDAQ Stock Market stating that the company is not in compliance with its stock listing requirements because it didn’t file its first-quarter report on time.

Polygiene Announces International Distributors, CFO And Marketing Chief
Polygiene, a specialist in odor control and freshness technologies, announced two international partners to manage distribution in Turkey and India. Additionally, Polygiene appointed Ulrika Bjork as its new chief financial officer (CFO) and promoted North American marketing director, Colleen Nipkow, as its global marketing director.

Nike Opens New Headquarters In New York
Covering 150,000 square feet, the “NYHQ” building will encompass six floors at 855 Avenue of the Americas, with conference rooms, a rooftop garden in the shape of a Swoosh, a design studio and a 4,000-square-foot, 400-seat NBA-sized basketball court.

Sports Basement Opens Store In Santa Rosa
Sports Basement on June 28 opened its eighth store in the Santa Rosa Marketplace in Santa Rosa, CA. The store was a former Sports Authority location.

Skechers Opens Largest Factory Outlet Store
At approximately 24,000 square feet, the superstore in Ontario, CA features dedicated shops for the various Skechers lifestyle and performance collections for Men and Women, a Kids’ area with a theater and a shop dedicated to the brand’s growing apparel collection.

Activist Investor Demands Sale Or Merger Of Deckers Brands
In a letter to Deckers board, Marcato said that if if Deckers’ strategic review process does not culminate in a sale of the company at an attractive value to all shareholders, Marcato “will be prepared to seek significant Board change at the company’s next annual meeting by nominating a slate of director candidates to replace the entire Board.”

Future of Tennis & Tech Event Coming To New York City
The 10th Annual Tennis Industry Association (TIA) Tennis Forum, which will be held in New York City on Aug. 28, the first day of play at the US Open, is inviting entrepreneurs with innovative products, software or services designed to grow the sport and business of tennis to pitch their ideas in the “Tennis Innovation Challenge NYC 2017.”

Marathon Finishers Slide For Second Straight Year
For the second time in history – with the exception of 2012 when the New York City Marathon was cancelled – the number of U.S. marathon finishers declined, but only slightly in the most recent year-over-year comparison, according to Running USA.

True Fit Introduces Personalized Gift Buying
True Fit, a data-driven personalization platform for apparel and footwear, added a Shop for Others capability to its retail platform.

Hoka One One Partners With FloSports
Hoka One One and FloSports will partner on more than 20 videos throughout the year that will include both long-form and short-form original video content, culminating with a feature film on Futsum Zienasellassie and his journey from post-college to world class runner.

Under Armour Appoints Patrik Frisk President And Chief Operating Officer
Under Armour Inc. appointed Patrik Frisk president and chief operating officer. The company also announced strategic executive changes to align its organizational structure to better leverage its digital business, support its move toward category management, and drive greater operational efficiency across the organization.

Umbro Becomes Kit Sponsor For FC Schalke
FC Schalke 04 e.V. have come to an agreement with Umbro to become the club’s new kit suppliers from July 2018, thus ending the club’s long-standing partnership with Adidas.

TeamSnap Acquires FanAppEvents
TeamSnap, a leader in integrated sports management, announced the acquisition of FanAppEvents, a leading tournament and league management company, for an undisclosed amount.

Mikasa Signs Beach Volleyball Phenom Sara Hughes
Mikasa and two-time NCAA Beach Volleyball Champion Sara Hughes have entered into a sponsorship agreement through 2020.