SGB Footwear

LVMH to Sponsor 2024 Olympic Games in Paris

Luxury brand giant LVMH signed on as a premium partner for the Paris 2024 Olympic and Paralympic Games with its jeweler Chaumet designing the medals and fashion brands Louis Vuitton, Dior, Berluti and Sephora, as well as its Moët Hennessy wines and spirits division marketed during the games.

Asics North America Names VP of U.S. Sales

Asics North America hired industry veteran Michael Dougherty as vice president of U.S. sales, effective immediately. He has over 15 years of global footwear industry experience, including at Clarks and New Balance.

361 Degrees Expands Spain Distribution with VC Sport

361 Degrees International reported it tapped VC Sport as its distributor for the 361º brand in Spain. The company will initially distribute the 361º basketball shoes this summer and expand the range to include running and lifestyle categories in 2024.

Report: Adidas Seeing Healthy Demand for Unsold Yeezy Product

Adidas has orders worth more than €508 million ($565 million) for 4 million pairs of unsold Yeezy shoes, exceeding the company’s “most optimistic forecast,” according to a new Financial Times report. Healthy demand for the first batch of online sales could help Adidas avoid a major write-down on its remaining stock. 

Golf Rounds Played Climb in June

Rounds of golf played advanced 5.5 percent in June and are running up the same 5.5 percent for the first six months of 2023, according to Golf Datatech.