ESPN and Footlocker.com has inked an agreement for ESPN Shop — an ESPN-branded direct mail catalog and E-commerce destination where fans can purchase athletic footwear, apparel and equipment. ESPN Shop is managed by Footlocker.com — a subsidiary of Foot Locker, Inc.
Both the catalog and the E-commerce site feature a variety of ESPN-branded and non-ESPN-branded athletically inspired merchandise. ESPN Shop can also be accessed from ESPN.com. The first ESPN Shop catalog ships to fans today.
“ESPN Shop provides fans with a trusted destination to buy the sports-related merchandise that they desire,” said Rick Alessandri, senior vice president and general manager, ESPN Enterprises. “When it comes to sports and lifestyle, fans know that ESPN and Foot Locker lead the way. The cooperative effort of these two organizations provides fans with outstanding service.”
Dick Johnson, President and Chief Executive Officer of Footlocker.com added, “We are very pleased to have established this agreement with ESPN, a well-known name in the sports industry. This alliance is in line with our plan to increase sales and profits by leveraging our athletic industry-leading position in the direct-to-customers business.”
The ESPN Shop catalog and E-commerce site offer a broad range of top-quality products, including officially licensed team apparel in a fan section, athletic footwear, apparel and equipment in a sport section, and a variety of ESPN and non-ESPN branded clothing in a lifestyle section.
