Fishpond, inc., a maker of fly fishing and travel products, has appointed Backbone Media to oversee media communications and product placement.


Founded in Silverthorne, CO. eight years ago with the mountains and rivers as inspiration, fishpond designs its products with serious anglers and adventurers in mind. The company's product line includes packs, vests, luggage, bags, tools and accessories.


“As we continue to grow, our partnership with Backbone Media will be crucial to help us evolve and enter markets beyond core fly-fishing,” says Dave Thompson, co-founder of fishpond.