SGB Executive Outdoor
Nike Inc. Weathers Storm by Executing on Basics
Nike, Inc. has a clear advantage in the current market as consumers and retailers focus on brands with the most strength and resiliency in a tough economy, but that doesn’t keep the company from making the same type of cost-cutting decisions that their le
Lululemon Adds Morfitt to Board
Lululemon athletica inc. has appointed Marti Morfitt to the company's Board of Directors. Morfitt's appointment expands lululemon athletica's board to ten members…
Mission Six, Monix Apparel Brands Will Take on Equipment
After more than 15 years of developing outerwear, Mission Six and Monix have announced their entrance into the hardgoods spectrum. Both Mission Six and Monix are bringing full hardgoods programs to the table for the 2009/10 season, consisting of snowboard
U.S. Reel Adds Marketing Agencies for 2009
U.S. Reel, the St. Louis-based manufacturer of spinning and baitcasting reels, will begin 2009 with an industry-experienced marketing team with the addition of Adventure Advertising of Buford, GA., and the Walker Agency of Scottsdale, AZ…
2010 ispo Show Date Change
In 2010, ispo winter will be held one week later than usual, from Feb. 7 to 10. The reason for this modification is a change in the U.S. trade show calendar. SnowSports Industries America (SIA)…
Etonic Promotes Two in Running Division
Etonic Worldwide has promoted Russ Curran to general manager of Etonic Running and Dan Norton to senior director of marketing…
TMaG to Cut 170 Jobs from Recently Acquired Ashworth Brand
TaylorMade-adidas Golf has announced it will cut 170 jobs as it integrates the Ashworth brand into business operations.
Litespeed Launches First Consumer Rebate Program
In response to a tightening economy, the makers of Litespeed Bicycles are launching the industry’s first ever direct-to-consumer rebate program. Specialty hangtags are being distributed this week to all Litespeed dealers to launch and promote the campaign
New Jersey Sportsmen Hold Caucus for Hunting/Fishing Conservation
New Jersey's anglers, hunters and trappers are claiming a historic day after creating and holding the first official meeting of the New Jersey Angling and Hunting Conservation Caucus (NJAHCC), a bipartisan assembly of political leaders and recreation
CEO of US Operations Out at MBT
Masai Barefoot Technology has announced that, effective immediately, Sheri Poe will no longer serve as CEO of US Operations. Ken Pucker, who was named interim Global CEO in early November, will assume her responsibilities for managing the US entity of MB
Sheri Poe Out at MBT
MBT, the footwear manufacturer, announced that effective
immediately Sheri Poe will no longer serve as CEO of US Operations. Ken Pucker, who was named interim Global CEO in early November, will assume her responsibilities for managing the US entity of MBT
Julie Skirving Joins Overland Equipment
Julie Skirving has joined Overland Equipment, bringing with her over 20 years sales and marketing experience in the US and Canadian outdoor industries. Most recently, Skirving led the sales and marketing efforts for the Lolë apparel brand in the U.S. mark
Rock/Creek Presents Longest Trail Race in Chattanooga History
Rock/Creek and The Wilderness Trail Running Association (The Boonies) have planned the longest trail running race in Chattanooga history. The Lookout Mountain 100k will take place for the first time on Dec. 20th, 2008. The foot race will cross several dif
Gildan’s Sales, Market Share Jump in Q4
Gildan reported net earnings of $21.4 million and diluted EPS of 18 cents for the fourth quarter of fiscal 2008, down 47.7% from earnings of $40.9 million, or 34 cents per share, during the fourth quarter of fiscal 2007. Sales in the fourth quarter of fis
Blackcomb Whistler Gondola Goes Live Friday
Intrawest's expensive marketing campaign for the launch of its 2.7-mile PEAK 2 PEAK gondola will culminate Friday with a live webcast of grand opening ceremonies from the Whistler Blackcomb ski resort. Intrawest has been promoting the record breaking
