Dickies announced it hired Marianna Friedman as director of global public relations and corporate communications.
Friedman joins as the newest global marketing leadership team member, reporting to Sarah Crockett, Dickies global chief marketing officer. Frieman will manage external PR agency partners and senior coordinator, global public relations and corporate communications, Meredith Motheral.
Friedman will work in Dickies New York showroom and its Fort Worth, TX office to engage with its global and regional teams who reside in Texas. Before joining Dickies, she worked with large-scale commercial and fashion brands, including Nike/Converse, Gap, L’Oréal, Topshop, and LVMH.