Davidson’s has strengthened its national customer relationship manager force with the addition of Joe Daugirda.

Daugirda has several years of experience in the firearms industry via service with both Blackstone Marketing and Maschmedt & Associates. During his time with these companies, he was responsible for B2B sales, promotions, events and trade shows. Daugirda has represented Sig Sauer, Gerber, OSM, and Lansky.

“We welcome Joe to the Davidson’s family and know that he will be an asset both to the company as well as our nationwide dealer customers”, said Mike Massimo, VP of sales for Davidson’s. “Joe’s knowledge and passion for the outdoors and shooting sports communities is a vital part of what we look for in our CRMs.”

Daugirda’s territory will be Utah, Colorado, New Mexico, Arizona, and Southern California. His appointment rounds out Davidson’s national CRM team that provides coast-to-coast, in-store service to its dealers.