At the Costco store in Norfolk, VA, employees voted overwhelmingly to join the Teamsters, the largest union in America, marking the first “victory” for workers at a Costco location in two decades.
Category: Sports/Fitness

A Range of Business Issues, Brands and Retailers Top SGB Media’s Most Read for December
December 2023 featured many of the annual recaps and look aheads inherent in end-of-year business reporting; however, traffic and readership also rewarded a piece on Macy’s $5.8 billion buyout offer with the Most Read Article nod for the month.

Survey: Building Muscle Again Cited as Top Fitness Goal for 2024
Life Time reported its 2024 annual consumer health and wellness survey results. The company surveyed 3,000 people who participated in the survey, up from 1,000 respondents for its year-ago survey.

Skechers Opens Distribution Facility In India
Skechers opened a 600,000-square-foot distribution center in Mumbai, India, to support the company’s expansion into the country. The building in the Lodha Industrial and Logistics Park in Kalyan is designed to streamline supply chain operations and can ship up to 60,000 SKUs daily.

Fairmonde Golf Secures Investment LPGA Tour Pro
Fairmont Golf, based in Sheridan, WY, reported that Angel Yin, the American professional golfer playing on the LPGA Tour, had invested and is a shareholder in its women’s apparel golf brand.

EXEC: Outdoor Active Lifestyle Market Leaders Share 2024 Outlook
Feedback unique to this group versus the broader market was the focus on sustainability, responsible sourcing, new technologies focused on renewable and reusable components and textiles, and the looming impact of new rules governing the use of PFAS and its impact on the market.

USA Pickleball Appoints VP of Competition
USA Pickleball, the national governing body for the sport in the U.S., named Steve Wong as vice president of competition. Wong will oversee USA Pickleball’s competition department, emphasizing growing and streamlining all sanctioned tournament play.

Bulls Bikes USA Hires Sales Chief
Los Angeles-based Bulls Bikes USA hired Rob Kaplan as head of sales. Most recently, Kaplan was VP of sales at Alta Cycling Group.

Xponential Fitness Secures Franchise Agreements in Japan
Xponential Fitness, Inc. signed a master franchise agreement in Japan for its Pure Barre and YogaSix studios with Sunpark Co., Ltd., its master franchisee for StretchLab.

Golf Rounds Played Jump In November
Golf Datatech reported that U.S. golf rounds played rose 8.2 percent year-over-year in November, rebounding from a slight decline in October.

EXEC: 2024 Look Ahead with Active Lifestyle Market Leaders
SGB Executive reached out to key leaders in the Active Lifestyle space to share their outlook for 2023. This first installment includes a cross-section of insights from Academy Sports + Outdoors, Baird, Fleet Feet, Gore, NSGA, Ortholite, Thermore, RIA, and more.

Analyst: Lululemon Likely to Outpace Estimates and Guidance in Q4
William Blair analyst Sharon Zackfia believes Lululemon will outpace its own guidance for the fiscal fourth-quarter, with unseasonably mild weather helping boost holiday foot traffic to push revenue growth above the company’s guidance between 13 percent and 14 percent.

Sacks Parente Golf CEO Resigns
CEO Tim Triplett has resigned from the company, effective immediately, due to family reasons. Board Chair Greg Campbell will assume responsibilities as executive chairman to facilitate a smooth transition while the company searches for a new CEO.

Survey: Wearable Technology Again Tops Fitness Trend for 2024
The American College of Sports Medicine’s (ACSM) annual survey found wearable technology ranked as the number one fitness trend for the third straight year. The Top 3 trends also included workplace health promotion and fitness programs for older adults.

2023 Year in Review: Active Lifestyle M&A Activity Slows—Part II
Fewer major deals were executed across the active lifestyle space in 2023 amid rising interest rates and persistent economic uncertainty but several tuck-ins and smaller to medium-size acquisitions were inked. Still, SGB Media found a few key trends expected to continue into 2024.