Category: Sports/Fitness

Pacific Sunwear Seeing Some Stabilization

January 13, 2012 SGB Update

While announcing plans to close nearly a quarter of its stores in early December, Pacific Sunwear said its core business is stabilizing with some turnaround efforts starting to pay off…

DSW Lifts Q4 Guidance

January 13, 2012 SGB Update

DSW Inc. raised its EPS guidance on the strength of strong November and December revenues. Its annual earnings were slightly raised to a range of $2.96 to $2.99 for fiscal 2011 from a range of $2.90 to $2.95 previously. The family shoe chain also plans to

Burton Snowboards Names VP of North American Sales

January 13, 2012 SGB Update

Burton Snowboards named Sasha Dietschi-Cooper as VP of North American sales for its Burton, RED and anon brands and said he would report directly to John Lacy, EVP of product & North American sales. The company said Global Resort Director Jeff Boliba will

Dick’s Sporting Goods Taps Anomaly as Ad Agency

January 12, 2012 SGB Update

Dick's Sporting Goods has selected Anomaly as its new agency, the retailer confirmed. It's the first retained-agency relationship for Dick's and marks a shift from its strategy of relying on an in-house creative team and various production

Skullcandy Reiterates 2011 Earnings Outlook

January 12, 2012 SGB Update

Skullcandy, Inc. reiterated its net sales and earnings outlook for 2011, previously outlined Nov. 3, 2011 in the company's third quarter 2011 earnings release. The company expects 2011 net sales to increase 44% to approximately $231.0 million from $1

Nike Adds Kevin Chappell as Golf Endorser

January 11, 2012 SGB Update

Nike Golf announced the signing of 25-year-old Kevin Chappell, who makes his professional debut as a Nike Golf athlete when he tees it up in the first round of the Sony Open in Honolulu, HI…

Eagles Nest Outfitters Launches College Market Program

January 10, 2012 SGB Update

Eagles Nest Outfitters (ENO) is launching a brand ambassador program that will hit campus and retail shops early next year. After a successful beta test with Syracuse University, the Brand Ambassador Program will fully launch January 2012…

Green Guru to Keynote ORWM Industry Breakfast

January 10, 2012 SGB Update

Outdoor Industry Association (OIA) and The North Face today announced that Andrew Winston, environmental strategist, globally recognized expert on green business, and author of Green to Gold and Green Recovery, will keynote the Outdoor Retailer Winter Mar

Harvard Study Supports Barefoot Running Benefits

January 10, 2012 SGB Update

Runners – at-least cross-country runners – who rear foot strike have approximately twice the rate of injury than those who forefoot strike, according to a recent Harvard study led by Harvard Professor Daniel Lieberman…

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