Brooks-Range Mountaineering Equipment has re-launched their website to reach consumers not served by its dealer network. The site streamlines the ordering process for customers, adds more product images, adds editorial reviews of products on the Brooks-Ra
Category: Sports/Fitness
Authentic Brands Signs Licensing Deals for Silver Star and Iron Star
Authentic Brands Group announced long term, multi-million dollar deals today with multiple apparel and accessory licensees, and new international partners in the southern hemisphere for Silver Star Casting Company and Iron Star…
REI to Open Sixth Store in Washington DC Area
REI plans to open a new store in Woodbridge, Va. in the spring of 2012. The two-story, 25,000 square-foot store will join REI’s five other locations in the Washington, D.C. area, including Bailey's Crossroads, Va., College Park, Md., Columbia,
DC Shoes to Sponsor Monster Energy AMA Supercross
DC Shoes inked a three-year to deal as the official and exclusive footwear sponsor of the Monster Energy AMA Supercross, an FIM World Championship, which begins January 8, 2011 at Angel Stadium in Anaheim, CA…
New Balance to Sponsor Cherry Blossom 10 Mile
New Balance has signed on as the official sponsor of the Credit Union Cherry Blossom 10 Mile. The company will serve as a supporting sponsor of the race and presenting sponsor of the virtual training program…
Sports Inc. Names Todd Adams its CEO
Todd Adams will become the CEO of Sports, Inc. on January 1, 2011. Adams replaces Dave Salvi who will stay on as an advisor to the CEO for one year. Salvi has been at Sports, Inc. since 1990, and has been CEO since 1999…
Helly Hansen to Exclusively Feature PrimaLoft
Helly Hansen said it will exclusively feature PrimaLoft Insulation Technology in its entire FW-11 product line, including outdoor, wintersport, sportswear and kids collections…
High Sierra Sport Appoints E-commerce Coordinator
High Sierra Sport Company, a manufacturer of bags and luggage, appointed Ronda Wagner as e-commerce sales coordinator. Wagner will be responsible for maintaining and managing all High Sierra ecommerce accounts and will provide logistics support for salesm
Future Fisherman Foundation Adds 3 New Board Members
Three new members have been appointed to the Future Fisherman Foundation's board of directors…
Wilson Appoints VP of Global Marketing
Wilson Sporting Goods Co. announced that Tom Gruger has been promoted to vice president of global marketing, a newly created position designed to accelerate growth across all sport categories. Gruger was promoted to this position after serving six years a
Coremetrics: Cyber Monday Sales Up 19.4%
Online sales on Cyber Monday were up 19.4% compared to 2009, with consumers spending an average of about $195 compared to $180 last year, according to data from Coremetrics…
West Marine Extends Deadline for Green Product Contest
West Marine extended the deadline for its second annual “Green Product of the Year” contest. The national boating supplies retailer continues to search for innovative, green products, and will award a grand prize of $10,000 to a winner at the
Cyber Monday to Set Records
The consumer is certainly not done for the start of the season, especially when it comes to online shopping. A report from Shop.org, a division of the National Retail Federation, indicated that 106.9 million U.S. consumers plan to shop on Cyber Monday th
Adio Cuts Skate Team; Moves Offices To NYC
Adio Footwear has relocated its global headquarters from Southern California to its parent company AL&S' New York City offices, according to a statement. It has also confirmed that it eliminated its skate team in order to reallocate marketing resourc
NSSF to Intervene in Lawsuit Challenging EPA on Traditional Ammunition
In response to a lawsuit filed recently challenging the Environmental Protection Agency's denial of a petition to ban traditional ammunition containing lead core components, the National Shooting Sports Foundation confirmed it will file a motion to i
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