Adidas set out to tackle the negative impact of pressure in sports and found that grassroots athletes experience the same amount of pressure as elite-level athletes but are less equipped to deal with it.
Category: Sports/Fitness
Original Converse Weapon Returns
At the helm of the revived Converse Weapon is Shai Gilgeous-Alexander, the All-NBA first-team point guard and two-time All-Star who stars in the remake of the original 1986 “Choose Your Weapon” campaign.
Amer Sports Prices and Increases New Private Notes Offering
The new size of the offering reflects an increase of $200 million in aggregate principal amount of the Notes from the previously announced offering size of $600 million.
Adidas x Patrick Mahomes Drop the Mahomes 2 Collection
“Mahomes 2 has been years in the making and is the result of unparalleled collaboration between Mahomes and our industry-leading designers to create a premium, unique collection.” —Chris Murphy, Senior Vice President, Brand Marketing, Adidas
NRF: Import Cargo Continues to Rise Despite Red Sea Disruptions
U.S. ports covered by Global Port Tracker handled 1.87 million Twenty-Foot Equivalent Units, one 20-foot container or its equivalent, in December, the latest month final numbers are available, down 1 percent from November but up 8.3 percent year-over-year, the report indicated.
Primal Partners with the National Cycling League
Through the agreement, Primal is the exclusive pro-tour cycling apparel provider for NCL’s Denver Disruptors, Miami Nights and Atlanta Rise.
EXEC: Asics Corp. Posts Strong 2023 Growth; Sees Slower Growth in 2024, a Decline in NA
North America region net sales increased 8.8 percent to ¥114.62 billion due to the strong sales of the Performance Running and Core Performance Sports categories. Segment income increased significantly to ¥1.44 billion. North America sales to decline 3 percent in 2024.
Vulcan Becomes Official Ball of The Picklr
The Vulcan ball will be used across Picklr club initiatives, including leagues, tournaments and clinics, and will be sold exclusively at all Picklr locations and pro shops.
Shein to Expand U.S. Presence with Seattle-Area Office
The company anticipates hiring over 50 employees in logistics and distribution to work from the new space by the end of 2024.
EXEC: Under Armour CEO Sees Less Promotional, More Premium Online Presence
UA now expects revenue in North America to be down at a high-single-digit rate versus the previous expectation of a 5 to 7 percent decline, and turning to the International business that is now seen to be down at a high-single-digit rate versus the previous low-double-digit rate increase.
EXEC: Fledgling Activewear Brand Has a Less Than Perfect Moment in IPO Effort
Perfect Moment, whose PMNT ticker symbol would be better for a Buy Now, Pay Later company than an active apparel company, fell throughout the day after Thursday’s debut, close down 13.3 percent to $5.20 at the close.
EXEC: Mizuno Corp. Raises FY Forecast Despite Lower Fiscal Q3 Growth
Sales grew 11.0 percent in the fiscal third quarter ended December 31, a deceleration from the 23.8 percent growth in the first half, but the solid start to the year and surging profitability is driving the outlook higher.
Wilson To Drop First 3D-Printed Basketball That Never Needs Inflating
“Wilson has gone where no brand has gone before with the release of the Airless Gen1 basketball, further inspiring the next generation of sports innovation.” —Kevin Murphy, General Manager, Team Sports, Wilson.
FedEx delivers the Vince Lombardi Trophy to Las Vegas ahead of Super Bowl LVIII
Fans in the Las Vegas area can view the trophy up close at the Super Bowl Experience Presented by Toyota through February 10 at the Mandalay Bay Convention Center.
Under Armour North America Sales Fall 12 Percent in Fiscal Q3
Overall revenue was down 6 percent to $1.5 billion for the quarter as International revenues grew 7 percent. Revenue is expected to be down 3 percent to 4 percent for the fiscal year, tightening the previous expectation of a 2 to 4 percent decline.
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