The inaugural Sports Tech Conference and Marketplace presented by the Sports & Fitness Industry Association (SFIA) made its successful debut earlier this week at the International Consumer Electronics Show (CES) in Las Vegas.
The Sports Tech Conference,
Category: Sports/Fitness
Lululemon Athletica Appoints Chief Financial Officer
Lululemon Athletica Inc. named Stuart C. Haselden as its chief financial officer to replace John Currie, who had announced plans last summer to retire by the end of the current fiscal year…
Vasque Announces 2015 Thru-Hike Syndicate Ambassadors
Vasque and outdoor industry partners Osprey Packs, NEMO Equipment, Leki Trekking Poles and Darn Tough Socks announced its official 2015 Thru-Hike Syndicate. Many members of the team will be hiking for causes such as Project Canoe, Women’s Learning P
Bergans USA Hires Social Media Consultant
Bergans USA has hired Mesh Marketing of Portland, ME to help with is social media efforts…
Walls Brands Hires Backbone Media to Help With Repositioning
Walls Brands has hired active lifestyle agency Backbone Media to manage its communications strategy and public relations outreach for its workwear and hunting apparel brands Walls Outdoor Goods, Big Smith, 10X, Liberty and Duxbak brands…
Report: Adidas Displaces Nike at University of Miami Hurricanes
Adidas has displaced Nike as the apparel and merchandise licensee and uniform provider for the Miami Hurricanes, according to two South Florida newspapers. Citing anonymous sources, the Sun-Sentinel and Palm Beach Post reported Monday that the University
Under Armour Launches UA Record
Under Armour unveiled UA Record, the latest addition to its comprehensive health and fitness network, at the Consumer Electronics Show in Las Vegas. Members can invite up to 20 friends within their network to compete in customized health and fitness chall
Orvis to Open Fly Fishing School in Jackson Hole
Orvis is partnering with a private club and residential community and local fly fishing school to open Orvis Fly Fishing School – Jackson Hole; its first such school in the state of Wyoming…
MassBike Names Executive Director
The Massachusetts Bicycle Coalition (MassBike) board of directors has named Richard Fries to serve as its new executive director after…
OIA Names Keynote Speakers for Sustainability Conference
Marc Dorfman of Biomimicry 3.8 will kick-off the third Outdoor Industry Association (OIA) Sustainability Insights Conference scheduled to take place on Tuesday, Jan. 20, just prior to the start of Outdoor Retailer Winter Market 2015. The one-day conferenc
Craft Sportswear North America Names Schenker CEO
Craft Sportswear North America has named Eric Schenker as its new chief executive officer…
HPIL Partners with Fudokan Shotokan Karate-Do Federation
HPIL Holding entered into a license agreement with World Traditional Fudokan Shotokan Karate-Do Federation, a worldwide karate federation based in Switzerland…
EB Sport Group Launches Relay Fitness Tracker
EB Sport Group launched the Relay, the newest fitness tracker from their WeGo product line. The Relay blends the features of a 24/7 activity tracker with that of a smart watch…
Puma and United Legwear and Apparel Co. Form New Kids Apparel Joint Venture
Puma and United Legwear & Apparel Co. LLC (ULAC) are entering into a joint venture in North America for the production, sales, marketing, and distribution of Puma children's apparel from infant through boys' size 20 and girls' size 16. The
NSGA Sets Team Dealer Program for 2015 Management Conference
NSGA set up the program for released the program the 17th Annual Team Dealer Summit. The 51st Annual NSGA Management Conference and Annual Team Dealer Summit, will be held May 3-6 at the Omni Barton Creek Resort & Spa in Austin, TX…
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