While the footwear retailer has seen delayed back-to-school buying for years, the trend is “much more pronounced this year” with consumers buying at need or even beyond the traditional in the season.
Category: Sports/Fitness
Amer Sports Accelerates Organic Initiatives
The company will cut up to €25 million in expenses by the end of 2017 so it can accelerate organic growth initiatives that are already exceeding expectations.
Adidas Signs Tim Tebow
According to ESPN, the former Florida Gator and NFL quarterback wore Adidas head to toe for his workout on Tuesday at USC in Los Angeles in front of more than 40 MLB scouts.
Non-Traditional Sports/Fitness Activities Expand Their Appeal
Americans are trying out more varied and new types of physical activities, but it’s coming at the expense of traditional sports and exercises, according to the 2016 edition of SFIA’s State of the Industry Report.
Life Time Fitness Opens In Maryland
Life Time Fitness will open a new 125,000-square-foot club in Gaithersburg, MD come October 2016. According to Washington’s Top News, the fitness giant is planning to hire hundreds for full and part time positions at Life Time Athletic Gaithersburg.
Weak Outerwear Orders At G-III Signal Industry Hurdles Ahead
For vendors, unlike retailers, its never the bad winter that hurts them the most. It’s the following season that really bites.
Foot Locker Opens NYC Herald Square Flagship
Foot Locker Inc., the New York-based athletic retailer, celebrated the grand opening of its flagship location in New York City’s Herald Square with an official ribbon-cutting ceremony on August 30, 2016.
Roka Sports Enters Eyewear
Roka Sports Inc. a Dallas-based performance multisport brand, is trying its hand in performance eyewear, releasing a capsule for the first time.
Under Armour Adds To The Licensed Product Game
Under Armour is buffing out its licensed product game with its launch of the company’s first NFL team licensed training product line.
Athletic Sparkles Again For DSW
While overall comps slid 1.2 percent in the period, athletics grew 13.5 percent, continuing a strong trend in recent quarters.
Zamst Sponsors NBA All-Star Isaiah Thomas
Zamst, a global leader in sports prevention and protective equipment, entered a worldwide endorsement deal with NBA All-Star Isaiah Thomas.
PickUp USA Begins Franchise Expansion
PickUp USA Fitness, headquartered in Irwindale, CA, sealed an agreement for new franchises in California and Arizona after launching its franchise program in May 2016.
Myzone Inks Deal With Canadian Gym Giant
GoodLife Fitness, Canada’s largest fitness club chains, inked a deal with Myzone wearable company to offer GoodLife members and staff across Canada access to one of its fitness monitoring tools.
Mueller to Sponsor Leicester City Football Club
Mueller Sports Medicine signed on as an Official Team Supplier of the Leicester City Football Club, defending champions of the Premier League.
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