Kavu will open a second retail location in downtown Seattle. The 1,600-square-foot store is the outdoor apparel brand's second Seattle location. Kavu opened its flagship store, Kavu World, in Ballard in 2001…
Category: Outdoor
Petzl America HQ Receives LEED Certification
Petzl America has received the distinction of Platinum LEED certification for their new headquarters building in Salt Lake City…
Canada Goose Acquires Toronto Manufacturing Facility
Canada Goose acquired a factory from one of its primary outerwear suppliers and will retrofit it to manufacture its fast growing line of HyBridge Lite jackets, which offer stretch panels and a trimmer fit favored by many outdoor athletes and enthusiasts..
FDRA Launches China Wage Map To Help Footwear Sourcing
The Footwear Distributors and Retailers of America (FDRA) has launched a China wage map to aid footwear sourcing and compliance professionals in their businesses. Mike Jeppesen, president of global operations at Wolverine Worldwide, said, ”The citie
Genesco’s Holiday Guidance Disappoints, Lids to Slow Growth
Genesco Inc.’s comps, including both stores and direct (e-commerce), jumped 10 percent for the quarter-to-date period ended Jan. 3. However, due to gross margin and foreign exchange pressures as well as a disappointing performance by Lids shops insi
Salewa NA Names Sales and PLM Leaders
Salewa North America has named Steve Kropf as director of sales for the Dynafit, Salewa, Wild Country, and Pomoca brands and hired Dan Fiore as product line manager for apparel. The duo will work with Salewa in Italy to ensure…
Ski Visits Dip at Intrawest’s Eastern Resorts
Intrawest Resorts Holdings Inc. said challenging weather at its eastern resorts caused an 0.8 percent decline in season-to-date skier visits through Jan. 4 compared with a year ago. However, a return of cold weather has enabled those resorts to increase t
Two Deals in Two Days Point to SUP Industry’s Capital Needs
Consolidation in the stand-up paddle boarding, or SUP, industry took a couple of big strokes forward at the Surf Expo last week when two better-known companies announced they had been acquired.
Adidas to Ramp Up NFL and MLB Endorsements
Adidas AG plans to ramp up sharply its endorsements of NFL and MLB players in the next few years, Adidas North American President Mark King said in an interview with the Wall Street Journal. The report stated Adidas will sign as many as 250 NFL players an
Brooks Running Launches the Brooks Booster Club
Brooks Running Company will double down on its commitment to the future of the sport by launching the Brooks Booster Club. This needs-based grant program will provide gear and funds to 25 under resourced high school cross country and track teams across th
Pearl Izumi Hires PR Agency of Record
Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record…
Ebay Enterprise Caps Banner Year with 1,015 New Client Wins
Ebay Enterprise, an Ebay Inc. company, announced the company secured 1,015 new client wins and 1,711 renewals and extensions with brands and retailers in 2014. Boxpark, Finlux, and Shoe Carnival are among the new companies implementing Ebay Enterprise ind
Hydro Flask Names Senior Hires
Hydro Flask announced that Joe Smith joined the company as director of product Jan. 5 and that Leanne Champion started as director of marketing Dec. 18, 2014…
CPSC Commissioner to Keynote 2015 SFIA Risk Management Summit
Commissioner Joseph P. Mohorovic of the U.S. Consumer Product Safety Commission (CPSC) will be the featured speaker at the 2015 SFIA Litigation Risk & Management Summit on February 2-3, 2015 in Las Vegas…
Good Vibrations Shoes Executes Reverse Stock Split
Good Vibrations Shoes Inc. announced a ten for one reverse split, which was approved by FINRA. The change in share structure marks the completion of the goals the company set for itself in 2014, which it views as its organizational year, making 2015 its “
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal