Terry Wilson comes to EORA with a background in the active outdoor industry, most recently completing a 15-year stint with Columbia Sportswear.
Category: Outdoor
Kari Traa Names Verde As PR Agency of Record
Verde will help the Norwegian women’s apparel brand tell its story in North America with media relations and creative communication strategies.
Winmark Announces Management Addition
Winmark Corporation, the parent of Play It Again Sports, announced that Alan Majerko has been named vice president, corporate development.
Unifi’s Q2 Profits Dip
Strong performances in Asia and Brazil mostly offset weaker sales in the domestic market.
Darn Tough Vermont Sees Double-Digit Growth In 2016
After a slow first and second quarter due to last year’s mild winter, the Vermont sock company rebounded in Q3 and Q4 to post an increase of 22 percent year-over-year.
What Does Trans-Pacific Partnership’s Exit Signal For Free Trade?
Nike, Dick’s Sporting Goods, The North Face and Under Armour all openly supported the ambitious Pacific-Rim trade pact. New Balance and Patagonia stood out in the industry for opposing the deal.
KT Tape Signs Julia Mancuso As Brand Ambassador
Mancuso, along with U.S. Speedskaters Mia Manganello and Thomas Hong, become the first winter sport athletes in the company’s lineup of elite ambassadors.
Leatherman Names VP Of Manufacturing And Development
Before joining Leatherman, Fritz Kaufman worked from 1998 to 2013 as the vice president of manufacturing and engineering at Leupold & Stevens
Trump Calls Environmental Regulations ‘Out of Control’
In a meeting at the White House Tuesday with the top executives of the three biggest U.S. automakers, President Trump described environmental regulations as “out of control” and vowed to remove obstacles for manufacturers and oil companies.
Copp-Dash Inspire Award Opens 2017 Climbing Grant Applications
The award was established in memory of American climbers Jonny Copp and Micah Dash, who were killed in an avalanche in China in May 2009 along with filmmaker Wade Johnson.
Croakies Sold To Hilco Vision
Hilco Vision, based in Plainville, MA, said it is committed to ensuring Croakies maintains its strong footprint within the mountains of the American West, through the company’s Bozeman-based manufacturing facility.
Black Diamond Appoints New VP Of Merchandising
Robert Fry, previously at Mountain Hardwear and The North Face, will oversee all aspects of Black Diamond merchandising.
Swiftwick Launches New Brand Identity
The athletic performance sock brand’s new brand identity is “Chase Adventure. It Fits You.”
President Trump Signs Order To Withdraw From Trans-Pacific Partnership
On his fourth day in office, President Trump signed an executive order formally withdrawing the U.S. from the Trans-Pacific Partnership (TPP) trade deal. Fulfilling a campaign pledge, the Republican had said the trade deal would have damaged U.S. manufacturing.
FDRA Expresses Disappointment In U.S. Withdrawal From TPP
The FDRA called the the U.S. Withdrawal from TPP a “significant lost opportunity for American footwear consumers and businesses.”
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