The line, Oomg, will initially launch with two different slip-on styles for women and features unique midsole construction to preserve the Oofoam impact.
Category: Outdoor
Giant Bicycle USA Adds To Retail Support Team
The appointments include a WebLink specialist, an account executive, an after sales technical representative and a retail services executive.
Yeti To Open Store In Austin
The flagship store to be located at 220 South Congress Ave. will open in the first half of 2017.
McNett Corp. Becomes Gear Aid Inc.
After three decades as McNett Corporation, the outdoor gear care and repair company is now officially known as Gear Aid Inc.
Glukos Energy Teams With Cylance Pro Cycling
Glukos will provide riders with sport energy and recovery products as they undertake the 2017 cycling schedule.
Wigwam Mills Partners With Ice Age Trail Alliance
Wigwam will partner with retailers to raise awareness and donate a portion of promotional sales to benefit the Trail’s land conservancy and trail maintenance efforts.
OIA Praises Trump Interior Secretary Pick … Again
After praising President-elect Donald Trump’s reported pick for U.S. Secretary of the Interior last week, the Outdoor Industry Association had to do it again this week with administration’s actual pick.
Marmot Names New Director Of Brand
Patrice Christensen, who comes from VF Corp.’s Lucy brand, effectively replaces the brand’s longtime marketing director Tom Fritz whose position, among others, was cut in May.
Farm To Feet Partners With Salt Lake City
Along with naming the new collection the city’s official sock, the wool sock manufacturer will feature “Ski City” on the sock packaging and provide socks for events and promotional activities.
Skateboarding’s New Age Renaissance
Thanks to inclusion in the 2020 Olympics, diversified styles and celebrity appeal, skating is poised for a category comeback.
Marolina Outdoor Partners With CenterStone
The outdoor apparel vendor will use CenterStone’s suite – iVendix, IVGuide and Mobile – to help its reps build stronger connections with its retailer base.
Cabela’s Annual Shareholder Meeting Runs Under 10 Minutes
Members of the press were among those invited to the meeting, but the merger topic was not part of the agenda.
Is Interbike The Next Show To Move?
Earlier dates could burden staffs during the busy summer months, but most retailers agree, it will help with the buying process.
Smith & Wesson Stockholders Approve Name Change
“We believe that American Outdoor Brands Corporation is a name that truly represents our broad and growing array of brands and businesses in the shooting, hunting and rugged outdoor enthusiast markets.”
ExOfficio Debuts New Warming Fabric Tech
The first layer converts water vapor from the body to thermal energy. The second layers work to trap body heat, and outer layers provide warmth through insulation.
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