Suunto, a producer of sports watches, dive computers and precision instruments, appointed Nat Harward as endurance community manager in the U.S. In his new role, Harward will be responsible for working with coaches, clubs, athletes and online communities to forge relationships in the multisport community.

In addition to his role at Suunto, Harward will continue to work as a marketing strategist, consulting with organizations to produce content, websites, courses and events. Immersed in the Salt Lake City triathlon community, Harward is also a multisport athlete, finishing the Ironman Maryland in 2014 and competing at the USA Triathlon Olympic-Distance Age-Group National Championships in 2015.

“Growing and nurturing communities has always been a big part of the projects I’ve worked on,” said Harward. “I’m excited to take that energy into my role at Suunto.”

Harward’s primary role will be to identify and connect with influential coaches, local triathlon and run clubs and athletes in key markets in order to establish Suunto in the endurance community.

“We’re thrilled to have Nat on board,” said Bryson White, Suunto’s brand marketing manager for the Americas. “He brings a lot to the table, both in his marketing expertise and his involvement in the triathlon community.”

Photos courtesy Suunto