Online Videos Expand as Useful Marketing Tool

Social Media has certainly had an impact on nearly every facet of business, and companies continue to expand their brand presence online. New online social communities, purchasing opportunities, customer reviews, and shopper incentives are introduced ever

Performance Bike Debuts New Store Design

Performance Bicycle, which operates 85 bike stores across the country, is launching a new store design with a relocated store in Greenwood Village, CO. The design features easier bike selection as each bike is showcased in one of five major categories – R

Blackhawk! Names AcuSport First Master Distributor

BLACKHAWK! Products Group,a manufacturer of tactical gear for the military, law enforcement, industrial security and the outdoor markets, is announcing its first Master Distributor agreement in the outdoor and shooting sports market with AcuSport of Belle

Cloudveil Hires Sales Agency to Cover Mid-Atlantic

Cloudveil has hired Brandywine River Representatives to manage outdoor product sales in the Mid-Atlantic territory. Along with Agency Owner and Principal Andy Molter, the Brandywine organization includes Associate Representatives David Donahue and Justin

Batters Up USA Supports Seven New Programs

Batters Up USA, which raises funds to sponsor equipment and instructor needs to organizations starting up recreational baseball/softball programs, said it has been able to support seven new programs through equipment contributions this season. Jess Heald,

NRF, RILA End Merger Talks

The National Retail Federation (NRF) and Retail Industry Leaders Association (RILA) ended merger plans, according to a letter to NRF members. There were no plans for the groups to merge at any point in the foreseeable future, wrote NRF president Tracy Mul

Big Agnes Expands Warehouse

Big Agnes Inc., sleeping bags, pads and tents manufacturer, has expanded its warehouse by 60% to meet increased shipping demands. Additionally, the company has moved to 100% wind power at its corporate office and warehouse locations…

Keen Appoints New GM of Europe Division

Keen Inc. has appointed John Jansen to the newly created position of General Manager for Keen Europe. In his new role as the Head of Keen Europe, Jansen will take full responsibility for the brand, the business, and the team in Europe. He will be based in

Choose Outdoors Secures Industry Grants, Plans 2009 Agenda

Choose Outdoors, a 501(c)3, non-profit organization based in Colorado, has received start up funding from America Outdoors, the National Association of RV Parks and Campgrounds, the National Ski Areas Association, and Outdoor Industry Association. During