Austin Canoe and Kayak (ACK) has launched the “Why I Deserve to Win a Kayak” video contest on Facebook in a bid to grow its social media community and engage participants in convincing viewers why they deserve to win a kayak by Native Watercr
Category: Outdoor
Smith and Wesson Promotes Debney to CEO Post
Smith & Wesson Holding Corporation said that in in accordance with the company's management succession planning process, P. James Debney has been appointed president, chief executive officer, and a member of the board of directors, effective immedia
LeftLaneSports.com Acquires 119Boardshop.com
LeftLaneSports.com, a members-only flash sale site for Outdoor and Fitness enthusiasts, acquired 118Boardshop.com, a leading private sale site focused on skate, surf, and action sports, for an undisclosed sum. The acquisition comes nearly a year after the
Phiten Adds Chris Bosh as Endorser
Phiten, the maker of the titanium necklace and precious metal-infused wellness products, announced its endorsement deal with Miami Heat power forward, Chris Bosh…
Nike’s Sustainability Unit to Invest in Startups
Nike Sustainable Business and Innovation is establishing a venture capital operation to identify and fund alternative energies and more sustainable business practices, Bloomberg reported…
Sony’s Marketing Exec Set to Join Under Armour
Stuart Redsun, senior vice president for Sony Electronics Inc, is set to join Under Armour in one of the two lead marketing roles, effective Oct. 10. The other lead marketing executive is Matt Mirchin, senior vice president of global sports marketing. Bot
Eddie Bauer Sponsors AMGA Advance Alpine Guide Course
Eddie Bauer signed on as the official sponsor of American Mountain Guides Association 's Advanced Alpine Guide Course and Aspirant Exam. As a program sponsor, Eddie Bauer will help subsidize tuition costs, keeping the price of enrollment attainable,
Point6 Adds Northwest and North Central Reps
Point6, designer and manufacturer of US-made, premium merino wool socks, hired new sales representatives in the Northwest and North Central regions to better focus on their specialty outdoor dealers…
Cherokee Inc. Announces Two New Key Hires
Cherokee Inc. announced the hire of Sally Mueller as the company's chief brand officer and Jamie Curtis as its VP marketing. Both will be based in Cherokee's new marketing office located in Minneapolis…
Interbike 2011 Drew 11,000 Buyers
Interbike 2011 drew more than 23,000 total attendees and 1,200-plus exhibiting brands to the Sands Expo and Convention Center the week of Sept. 12. Preliminary attendance numbers show nearly 4,000 unique stores sent more than 11,000 buyers. International
Reno’s Adventure Destination Celebrates Grand Opening Saturday
CommRow, boasting a 16-story climbing wall and in-door bouldering center, will celebrate its grand opening Oct. 1 as Reno, Nevada's first “Urban Adventure Destination” in a bid to change the city's image as a center of gambling and l
Squaw Valley and Alpine Meadows Combine Operations
Squaw Valley and Alpine Meadows Ski Resort have agreed to combine operations and offer season passes and lift tickets that will allow guests to enjoy skiing and riding on both mountains. The transaction is expected to close prior to the upcoming season an
Collective Brands Appoints SVP of Payless Product Development
Michael McBreen, previously president of the global operations group at Wolverine World Wide Inc., has joined Collective Brands Inc. as its new divisional SVP of Payless product development…
Mammut Taps Safety Advisor to Tap Pro Ski Market
Mammut appointed avalanche safety expert Doug Workman as snow safety advisor to help the Swiss company market its recently acquired Snowpulse Removable Airbag System (RAS) packs and and Pulse Barryvox and Element Barryvox transceivers to professional ski
Nordica Names Pachmayer Rep of the Year
Nordica said Nick Pachmayer of NJP & Associates has received the company’s coveted 2011 Sales Rep of the Year Award. Pachmayer was recognized in mid-September during an awards presentation at Nordica’s annual fall sales meeting in Taos, NM.
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