Spalding to Sponsor 2012 Carrier Classic on USS Yorktown

Spalding, a division of Russell Brands, LLC, will be an official sponsor of the 2012 Carrier Classic, the 2nd annual college basketball doubleheader played on Veterans Day on the deck of a U.S. Navy aircraft carrier. This year’s event will take plac

ComScore: Retail E-commerce Spending Rose 15 Percent in Q3

ComScore estimated U.S. retail e-commerce sales reached $41.9 billion in the third quarter, up 15 percent versus year ago. This represents the twelfth consecutive quarter of positive year-over-year growth and eighth consecutive quarter of double-digit gro

Diamondback Bicycles Hires Verde PR

Diamondback named Verde PR & Consulting as its agency of record for North American public-relations and social media support. The new partnership will focus on continuing to grow consumer awareness of the brand and its products in both endemic and broad m

Modell’s Steps Up in Hurricane Sandy Aftermath

In the wake of Hurricane Sandy to support those affected by the devastation, Modell’s Sporting Goods has partnered with the Goodwill Industries of New York/New Jersey and launched dollar donation campaigns at all New York City area stores…

Slackliners Poised to Clash in Boston

Gibbon USA will host the the 2012 World Slackline Federation World Championships at The Boston Ski & Snowboard Expo in Boston Nov. 8-11. Held for the first time in the United States, the event is being sponsored by Th, which is being sponsored by Vibram U

Reebok-CCM Hockey Clashes with Bauer Over Hockey Helmet

Reebok-CCM Hockey in a press release said “stray comments” from Bauer’s CEO, Kevin Davis, and misinterpretations by some news outlets have created a misimpression that Bauer’s RE-AKT helmet is the only helmet that reduces rotational accelerati

Little Hotties Supports Hurricane Relief

Since Hurricane Sandy hit the East Coast last week, Little Hotties has shipped over 10,000 pairs of hand warmers to relief organizations throughout New York and New Jersey for distribution to those who continue to be without power and heat…

Skins Compression Sues UCI Over Doping Scandal

Swiss-based leading performance sportswear company Skins Compression has sued the Union Cycliste Internationale (UCI) seeking $2 million in damages related to alleged mismanagement and poor handling of the Lance Armstrong doping scandal. Skins has pledged