Weyco Group, Inc. reported wholesale net sales of its Bogs brand grew 8 percent in the first quarter as sales at its newly owned Canadian subsidiary more than offset a 9 percent decline in sales in the United States…
Category: Outdoor
Brooks-Range Avalanche Safety Gauge Awarded Patent
Brooks-Range Mountaineering Equipment Co. has been awarded Design Patent D US 663,225 S by the United States Patent Office for its Brooks-Range Snow Density Gauge, which helps safety experts gauge avalanche risk by measuring the moisture of the snow pack.
Sports Authority Supports Skin Cancer Research
Sports Authority will again partner with the Melanoma Research Alliance (MRA), the largest private funder of melanoma research worldwide, to inform the public about this deadly form of skin cancer and to raise funds to support studies…
Chassé Signs Maddie Gardner as Spokesperson
Internationally recognized cheerleader Maddie Gardner has signed on as a spokesperson for the cheerleading apparel company, Chassé…
Evgeni Malkin Signs with MoGo Flavored Mouthguards
Evgeni “Geno” Malkin, reigning National Hockey League MVP and star center for the Pittsburgh Penguins, is now wearing MoGo flavored mouthguards and will serve as a brand ambassador for MoGo Sport…
Life is Good to Debut Coffee Line
Life is good announced a partnership with The J.M. Smucker Company to bring a new line of Life is good coffee to retailers throughout North America…
Respect Your Universe Appoints CEO
Respect Your Universe, Inc. appointed Craig Brod, Ph.D. as chief executive officer. He replaces David Campisi, who resigned to join Big Lots, Inc. as the chief executive officer and president…
Cocona Appoints CEO
Cocona, Inc. promoted Jeff Bowman to chief executive officer (CEO). He replaces outgoing CEO Brad Poorman, who is leaving to pursue other opportunities…
Sequential Brands Shows Steep Q1 Loss on Charges
Sequential Brands Group, Inc., the parent of DVS and Heelys, showed a loss of $21.5 million, or $2.96 a share, largely due to charges tied to non-recurring charges related to its acquisitions of Heelys, Ellen Tracy and Caribbean Joe…
McNett Tactical Names New Rep for Three Southeastern States
McNett Tactical has named Brian Weiland as sales representative for the Southern region (Alabama, Georgia and Tennessee) and will spend his time supporting dealers in the region with product training, merchandising, order placement and in-store events…
ModCraft Welcomes Kevin Burnette as Co-Founder and Partner
ModCraft, a boutique public relations agency representing brands across fashion, health, sports and fitness, welcomed Kevin Burnette as co-founder and partner. Burnette most recently served as VP of sales for Panache Cyclewear…
Vargo Spins Off Separate Retail Division
Vargo, manufacturer of innovative titanium outdoor gear, recently launched a separate retail division, Buffalo Valley Outfitters (BVO), and website, bvogear.com…
Nike Puts Michael Spillane in Charge of Greater China
Nike Inc.'s Michael Spillane, currently a vice president at the company, will become the vice president & GM of Nike’s Greater China geography effective June 1. Spillane was most recently the CEO and president of Umbro…
Walking Co. Announces Gold Sponsorship of Revlon Run/Walk
The Walking Company announced their sponsorship of the 2013 EIF Revlon Run/Walk for Women on May 4th (New York), and May 11th (Los Angeles)…
Sanuk Hires PR Firm
Sanuk, a division of Deckers Outdoor Corporation, has named MWW as public relations agency of record…
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