BSN Sports to Merge with Herff Jones

BSN Sports has signed a definitive merger agreement with Herff Jones, the manufacturer of graduation-related materials and educational products, as well as cheerleading apparel and services. Under terms of the agreement, BSN Sports will join the HJ portf

Brown Shoe Sells Avia and Nevados

Shortly two years after buying both brands as part of its acquisition of American Sporting Goods (ASG), Brown Shoe Company, Inc. announced last week that it had sold Avia and Nevados for $74 million…

Target Canada to Carry Beaver Canoe Apparel

Target Canada is pleased to announce a new exclusive partnership with Beaver Canoe, a member of the Roots Canada family. The Beaver Canoe for Target collection will consist of apparel items for the entire family, as well as home décor products, a first f

Nathan Launches Hydration Awareness Campaign

Nathan, the manufacturer of hydration, visibility and other performance accessories, has launched a comprehensive campaign designed to drive growth of the hydration essentials category in the running specialty channel. Entitled “How Do You Hydrate?

The Bike Cooperative Partners with Channel IQ

The Bike Cooperative is offering brand partners an exclusive 20 percent discount on MAP price monitoring and enforcement, dealer verification, marketplace monitoring, as well as gray market, counterfeit and unauthorized dealer detection through a partners