Snowsports and outdoor industry accessory maker Seirus Innovation is rolling out PlumRiver’s Elastic Suite wholesale procurement and B2B digital merchandising platform as part of a major enhancement of the company’s commercial sales process.
Category: Outdoor
Yeti Valued At $1.7 Billion In IPO
Yeti Holdings Inc.’s initial public offering values the company at $1.7 billion, according to an updated filing with the Securities & Exchange Commission. The high-end cooler maker is selling 2.5 million shares and current shareholders are selling 17.5 million shares.
Bass Pro, Cabela’s To Hire 7,000 Seasonal Positions
Bass Pro Shops is looking to hire approximately 7,000 seasonal workers to prepare for the holiday shopping season and the return of its popular Santa’s Wonderland experience. Cabela’s locations will be participating in Santa’s Wonderland for the first time this year.
Hillsound Equipment Adds To Growing Sales Team
Hillsound Equipment, a producer of winter traction equipment and gaiters for outdoor enthusiasts, has partnered with Mullins Outdoors to further the distribution of their products in the Midwest markets.
Duluth Trading Names Allen L. Dittrich Chief Operating Officer
Duluth Holdings Inc. (dba, Duluth Trading Company) announced that Senior Vice President Allen L. Dittrich will assume the role of chief operating officer, a new position within Duluth Trading.
OIA Appoints VP Of Government Affairs
The Outdoor Industry Association (OIA) announced that Patricia Rojas-Ungar will lead the company’s advocacy agenda as the vice president of government affairs. Rojas-Ungar is currently vice president of public affairs at the U.S. Travel Association.
Implus Amplifies One-Stop-Shop Empire With SKLZ
In an interview with SGB Executive, Seth Richards, CEO of Implus, and Todd Vore, president, discuss the company’s game-changing acquisition of SKLZ, what it means to its expanding fitness platform and the evolution of Implus’ dynamic one-stop-shop solution for accessories that now covers 20 brands.
Scheels To Open Store In Colorado Springs
Scheels All Sports plans to open the company’s second store in Colorado in Colorado Springs in the spring of 2021. The 220,000-square-foot store will feature a 65-foot, 16-car working Ferris wheel, giant saltwater aquarium, “wildlife mountain” of taxidermy specimens and 75 specialty shops.
Diamond Brand Outdoors Closes Asheville Flagship
Diamond Brand Outdoors has closed the company’s flagship on Hendersonville Road in Ashville, NC, but is retaining the company’s full-price location inside the Aloft Hotel on Biltmore Avenue. The retailer’s discounted gear shop, Frugal Backpacker, is opening a second store, according to Citizen Times.
AllTrails Finds Funding
AllTrails helps people explore the outdoors with the largest collection of detailed, hand-curated trail maps as well as trail reviews and photos crowdsourced from the company’s community of over 9 million hikers, mountain bikers and trail runners. AllTrails has the #1 Outdoors app for iOS & Android with more than 12 million mobile downloads and reaches 44 million people each year through alltrails.com, the App Store and Google Play.
Wilderness Society Statement On Karen Budd-Falen
The Wilderness Society expressed disappointment over reports that Karen Budd-Falen will assume the position of deputy solicitor for Wildlife and Parks at the Department of the Interior.
Report: Sears May Liquidate Before Holiday Selling
A bankruptcy filing by Sears Holdings, the parent of Sears and Kmart, is expected as soon as Monday when a major debt payment comes due. But sources told the Wall Street Journal that some of the company’s major lenders are pushing for an outright liquidation to avoid any bankruptcy restructuring phase. A liquidation would waylay the fitness equipment category and add promotional pressures to holiday selling.
Aisle Talk Week Of October 8
Top headlines from the active lifestyle industry you may have missed this week, including Asics announcing the opening of an urban, large-scale, low oxygen training center in Tokyo in September 2019.
Anta’s Takeover Talks With Amer Sports Advancing
Anta’s negotiations regarding with Amer Sports about a possible takeover are advancing, according to a report from Bloomberg. Sources indicated that Anta has talked to banks about financing for the transaction and is progressing with due diligence on Amer.
Merrell Launches Documentary Featuring Ambassadors Jason Antin And Mike Chambers
Merrell launched a video documentary titled “In Due Time” featuring ambassadors Jason Antin and Mike Chambers setting out to complete Greenland’s Arctic Circle Trail by foot in the fastest known time.
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