Everlast Worldwide Inc. expanded its licensing relationship with Globus Trading Group GmbH, based in Nuremberg, Germany. As a result of the signing of a new agreement, Globus will serve as Everlast's licensee for footwear in Continental Europe, exclu
Category: Outdoor
New Era Launches ‘Cap of the World’ Program
New Era Cap Co., Inc., will join the ranks of “United Nations, Live Aid and Up With People” with the development of a unique way to bring cultures around the world just a little bit closer — one hat and one head at a time — with the launch of the “Offic
Hi-Tec Inks New Tennis Sponsorship
Hi-Tec Sports signed a new contract securing the Europe’s number 2 Men’s Singles Player Kenneth Jonassen. A native of Denmark, Jonassen will make his debut with Hi-Tec at the Copenhagen Masters Tournament between 27th and 29th December and is looking to
Sporting Goods Market Closes 2005 with Strong Momentum…
Simply Amazing. Is there any other way to describe 2005 in the sporting goods industry? Back in the Sports Executive Weekly review of 2004, we made the statement that the blockbuster deals of the previous two years would be harder to find down the road.
Smith Extends Brand into Helmets
Smith Optics is entering the helmet category with a full line of snow sports helmets for the 2006/2007 winter season. Smith will combine the function of goggle and helmet performance. Smith has entered into a long-term agreement working directly with a
Polartec Challenge Recipients Announced
Malden Mills announced the winners of the 2006 Polartec Challenge. The winners are Steve Graepel, Nico Mailaender, Warren McDonald and Kelly Cordes. Graepel will travel with partner Gabe Rogel into Alaska’s Fairweather Range. Mailander will navigate a fol
Wade Davis to Speak at Conservation Alliance Membership Meeting
Wade Davis, an anthropologist and National Geographic
Explorer-in-Residence, will be the guest speaker at the Conservation Alliance membership meeting at OR Winter Market. Davis will discuss the loss of native cultures and how conservation can help save c
Deckers Increases Board Size; Appoints New Director
Deckers Outdoor Corporation has appointed John Perenchio to the Deckers Outdoor Corporation Board of Directors, effective December 21, 2005, as an additional Director, increasing the total number of Directors to seven. Perenchio is the owner and operator
REI Recalls Novara Dirt Rider Bicycles
REI said it has recently become aware of a potential safety hazard involving the frame used on the 2003-2006 Novara Dirt Rider 20” 5- and 6-Speed Bicycles. The company is working with the U.S. Consumer Product Safety Commission to implement a full recall
OR Winter Market is Sold Out
2006 Outdoor Retailer Winter Market will feature over 670 exhibiting companies across a record 277,500 square feet of floor space. With close to 20 new exhibitors, Winter Market is completely sold out for the first time in its 17-year history and has gro
Cabela’s Will Open First Idaho Location in Boise
Cabela's Incorporated is bringing their retail shopping experience to Boise, Idaho, and the surrounding region.
Cabela's expects to open the Boise retail showroom as early as summer of 2006. The 132,000-square-foot Boise retail store, located in
Bass Pro and Station Casinos Ink Deal to Open Reno Store
Executives from Bass Pro Shops and Station Casinos, Inc. signed a letter of intent and announced plans to open a Bass Pro Shops Outdoor World superstore in Reno, Nev. in conjunction with Station Casinos' proposed new resort hotel and casino located
Kim Coupounas Wins OIWC Pioneering Woman Award
Kim Coupounas, co-founder and CEO of GoLite, is the recipient of the Outdoor Industries Women’s Coalition 2006 Pioneering Woman Award. GoLite designs and produces ultra-lite and lightweight apparel and equipment. As the co-founder and CEO of GoLite, Coupo
Ashworth Fiscal Q4 Net Loss Expands on 14.5% Revenue Growth
Ashworth, Inc.'s consolidated net revenue for the fiscal fourth quarter, which ended October 31, increased 14.5% to $55.3 million compared to $48.3 million in the same quarter last year. Net loss for the fourth quarter was $2.2 million or $0.16 per b
Russell Cuts 2005 Sales Guidance; Will Announce Restructuring
Russell Corporation does not expect to achieve its previous fiscal year 2005 sales and earnings guidance. Sales for 2005 are now expected to be between $1.425 and $1.445 billion, and the Company is not providing new earnings guidance at this time. Additio
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal