Executives from Bass Pro Shops and Station Casinos, Inc. signed a letter of intent and announced plans to open a Bass Pro Shops Outdoor World superstore in Reno, Nev. in conjunction with Station Casinos' proposed new resort hotel and casino located at Mt. Rose Highway and I-395.
Bass Pro Shops unique, award-winning, mega size outdoor stores are known for combining retail with entertainment, conservation and outdoor education. Its 33 retail stores across America attract over 78 million people annually.
“This location offers a unique opportunity for one of our destination retail stores,” said Bass Pro Shops President Jim Hagale. “We plan to deliver the grandest Bass Pro Shops Outdoor World store to date to the Reno/Lake Tahoe region for the residents and many visiting outdoor enthusiasts.”
“We are extremely excited about bringing Bass Pro Shops to Northern Nevada as part of our project” said Lorenzo Fertitta, President of Station Casinos. “Each Bass Pro Shops store is a unique and entertaining experience that is unmatched by any other retailer. Their store will attract outdoor enthusiasts not only from the Reno market but also from throughout Nevada and Northern California. Bass Pro Shops' desire to open an Outdoor World superstore in Reno is another sign of the strength of this market and will be another reason for people to come to Reno” added Fertitta.
