Yakima Products, Inc. has joined fellow U.S. brands SRAM and Specialized as initial corporate partners of International Mountain Biking Association (IMBA) Europe…
Category: Outdoor
Ecco Golf Shoes Extends Endorsement Agreement with Fred Couples
Danish brand Ecco announced the extension of its endorsement agreement with Tour legend Fred Couples…
Judge Orders NFL Concussion Case to Mediation
The NFL and former players must try to negotiate a dispute over whether complaints about concussion-related injuries belong in court or in arbitration…
NRA Museum to Open in Bass Pro Shops
On Aug. 2, 2013, the National Rifle Association will celebrate the grand opening of the NRA National Sporting Arms Museum, which is located at the Bass Pro Shops store in Springfield, MO…
Under Armour Showcased on Outdoor Channel
A brand new half-hour TV series, titled “Under Armour Presents Ridge Reaper,” is launching on Outdoor Channel. The show features seasoned hunter Jason Carter and the Under Armour team – comprised of Under Armour executives Kip Fulks, Koby Fulks, and Brya
Skins Compression Clothing Expands Team in Northern California
Skins Compression, the maker of gradient compression sportswear, announced that experienced sales representative, Conor Fournier, has joined the sportswear brand. In the past six months, Skins has rapidly grown the brand by putting an increased focus on
Wolverine Hikes Full Year Guidance on Strong Q2
Wolverine Worldwide Inc.'s second-quarter earnings fell 12.7 percent due to higher expenses largely tied to its acquisitions of Sperry Top-Sider, Saucony, Stride Rite and Keds. But margins widened sharply and better-than-expected earnings from the re
Raleigh Offers $10,000 Sponsorship Deal to Promote Cyclocross
Raleigh, which has beefed up its marketing in the United States since being acquired by Accell Group last year, will provide a single season sponsorship package worth more than $10,000 to the highest placed rider without a sponsorship contract at the Rale
Protect Our Winters Names Matt McClain VP
Protect Our Winters (POW) named Matt McClain as its vice president of development and operations…
Knock-Offs Prompt Maker of Polar Bottles to Issue Consumer Alert
Product Architects, Inc. is warning consumers not to confuse several new insulated water bottles that have hit the market this year with its BPA-free, phthalate-free, insulated Polar Bottle-branded products, which it makes in Boulder, CO…
SCARPA North America Takes on Edelrid Distributorship
Starting this month, SCARPA North America (SNA) will become the U.S. and Canadian distributor for Edelrid, the German-based manufacturer of ropes and other climbing equipment. SCARPA North America (SNA) has become the U.S. and Canadian distributor for Ede
Open Air Dynamics Secures Rights to SeasonFive Apparel
Open Air Dynamics, the parent company of Tahoe SUP and Odyssey SUP, has signed a licensing agreement with SeasonFive, that gives it the rights to market, sell and distribute the technical outdoor apparel brand…
Fox Factory Files for Initial Public Offering
Fox Factory Holding Corp. has filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of its common stock. A major maker of suspension systems for mountain bikes, motorcycles and 4WD vehicles, Fox
BSN Sports Partners with the LeBron James Family Foundation
The LeBron James Family Foundation (LJFF) announced a new partnership with BSN Sports. As part of the partnership, BSN Sports will be the sole creator and distributor of all official LJFF-branded apparel including team jackets and T-shirts. BSN will also
EMS and Bob’s Stores Get New CEO
Vestis Retail Group, LLC, which operates Eastern Mountain Sports and Bob's Stores, announced James Petty will replace Mark Walsh as its chief executive officer, effective July 8…
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