Reebok provided a glimpse behind the scenes at its new performance basketball campaign – Game Recognize Game. The ads will feature Reebok athletes Isaiah Thomas of the Sacramento Kings, Jason Terry of the Brooklyn Nets, and the introduction of its newest
Category: Outdoor
Vail Resorts Plans for Alpine Coaster Trigger Lawsuit
After an six-year hiatus, residents of Beaver Creek Village reactivated a lawsuit against Vail Resorts Inc. seeking to halt development of an alpine coaster on a mountainside the company owns facing their homes. In dueling press releases, homeowners accus
K2 Sports, POW Lobby Congress on Climate Change
Leaders from K2 Sports joined those from Protect Our Winters (POW) and the Natural Resources Defense Council (NRDC) on Capitol Hill earlier this week to tell Washington officials how climate change has affected the outdoor recreation and snow sports indus
Jarden Corp. Completes Acquisition of Yankee Candle
Jarden Corporation completed its acquisition of Yankee Candle Investments LLC Thursday for approximately $1.75 billion in cash, subject to final working capital and other adjustments…
Lucy Activewear Appoints President
VF Corp. has appointed Laurie Etheridge as president of Lucy Activewear. Etheridge was previously global SVP at Levi's for women's merchandising and design at Levi Strauss & Co…
August Golf Rounds Improve
According to PGA PerformanceTrak, August 2013 golf rounds played were up 3.6 percent and days open were up 0.3 percent compared with August 2012…
Golf Datatech And Yano Research Institute Announce Strategic Alliance
With the United States and Japan reigning as the world’s #1 and #2 golf markets, respectively, a major alliance was announced between the industry’s two leading independent golf research and data firms. Golf Datatech, LLC and Yano Research Ins
Backcountry.com Parent Invests $300 Million in US Solar Plant
Backcountry.com parent Liberty Interactive Corporation has invested $300 million in ground-breaking Solana solar plant in Arizona…
South Korea’s Black Yak Acquires Nau From Horny Toad
Black Yak Co. Ltd, one of South Korea's leading outdoor companies, has acquired the Portland, OR-based apparel brand Nau from Horny Toad and retained Nau Founder and GM Mark Galbraith to help run the company as an independent, wholly-owned subsidiary
AND1 Signs NBA Prospects Isaiah Canaan and Jamaal Franklin
The AND1 Basketball and apparel brand announced the signing of Isaiah Canaan and Jamaal Franklin, two up and coming NBA prospects to join the growing list of professional basketball players to endorse AND1…
OBIT: Earth Brands CEO Miichel Jean Meynard
Miichel Jean Meynard, who formed Earth Brands in 2002 to help revive the Earth wellness shoe, has passed away at the age of 73. The company is the parent of Kalso Earth Shoes, Earth and Earthies. According to an OBIT in the Boston Globe, Meynard left Fran
Ontario Teachers’ Pension Plan Buys Stake in Zalando.de
Ontario Teachers' Pension Plan joined the list of heavy weight investors buying stakes in Zalando, which has quickly emerged as Europe’s leading online retailer of fashion and a major sporting goods dealer…
Asics to Sponsor Australian Rugby Union
Asics signed up as an official apparel and footwear partner of the Qantas Wallabies and sponsor of Australian Rugby Union from 2014…
Kate Hudson Launches Workout Apparel Line
American actress Kate Hudson has co-founded a new fitness fashion line, Fabletics, in partnership with shopping website JustFab…
Bass Pro Sets Ribbon-Cutting Ceremony for New Utica, NY Store
Bass Pro Shops plans to celebrate a Evening for Conservation, Wednesday, Oct. 9, at 6 p.m. at the new Bass Pro Shops Outpost in Utica, NY. The event will kick off the store’s grand opening celebration that will continue through Sunday, Oct. 13…
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