Under Armour announced in Albany, Auckland that heavyweight boxer Joseph Parker has joined its elite roster of professional athletes, including Canadian UFC champion Georges St-Pierre, Olympic canoe racing gold-medalist Lisa Carrington and Olympic gold-me
Category: Outdoor
SIA Snow Show Attendees to Receive 2-for-1 Lift Ticket Vouchers
For the fifth year running, SnowSports Industries America (SIA) and Colorado Ski Country USA (CSCUSA) are partnering to give 2014 SIA Snow Show attendees the chance to “Ski/Snowboard the Best of Colorado” with free lift ticket vouchers or 2-fo
Xero Shoes Enters Australian Market
Xero Shoes announced that Stepping Out Footwear of Sidney will represent Xero Shoes in Australia and New Zealand…
Tilly’s Holiday Meets Plan
Tilly’s, Inc., the action sports chain, reported that based on the results for the holiday period, it now expects fourth quarter results to be in the mid range of its previously communicated outlook for both comparable store sales and earnings…
Bauer’s Q3 Revenues Grew 7 Percent
Bauer Performance Sports Ltd. reported revenues in its second quarter ended Nov. 30 rose 7 percent to $117.1 million while advancing 9 percent in constant currencies. Adjusted net Income increased 3 percent to a record $7.5 million or 20 cents per share..
Vail Resorts Reports Rockies Offsetting Tahoe Drought
Vail Resorts, Inc. reported strong gains in skier visitation at its Colorado and Utah resorts, but said visitation plummeted at its three resorts in the Tahoe area, which is in the grip of a drought…
2014 SFIA Industry Leaders Summit to be Held in Chicago
The Sports & Fitness Industry Association (SFIA) announced the 2014 SFIA Industry Leaders Summit will be held at the historic Drake Hotel in Chicago, IL on Sept. 16-17, 2014. This builds on the success of the sold out, inaugural SFIA Industry Leaders Summ
Genesco Posts Slight Holiday Comp Gain
Genesco Inc. said its full year earnings will come at the lower end of its guidance due to weak comparable store gains over the holiday period. Comparable sales, including both stores and direct sales, increased 1 percent for the quarter-to-date period en
New Balance Licensee Launches Golf Footwear Collection
New Balance announced the launch of New Balance Golf, a golf footwear collection from licensee Klonelab, LLC. New Balance Golf will debut nationwide beginning this month…
Eddie Bauer Signs Two of Nation’s Top Young Freeskiers
Eddie Bauer announced that professional freeskiers, Drew Tabke and KC Deane, have joined its elite Guide team…
Sunday Afternoons Partners with Canadian Distributor Andala
Technical and lifestyle headwear brand Sunday Afternoons announced a new partnership with Andala Ltd., a Canadian distribution company…
Mountainsmith Names Sales Agency of the Year
Mountainsmith named Pacific Recreation Sales as its 2013 Sales Agency of the Year and recipient of its notable Anvil Award, marking the second time in…
Tubbs Snowshoes Announces the Winner of its “Get Outdoors!
Tubbs Snowshoes selected The Alaska Native Cultural Charter School (ANCCS) and Sacramento Inner City Outings as winners of the Tubbs “Get Outdoors!” Contest…
Two Days Left to Snag National Bike Summit Scholarships
Bicycle retailers interested in winning one of 25 scholarships to attend the 2014 National Bike Summit in Washington DC have until Wednesday, Jan. 15 to apply…
OGIO Opens Second Retail Store in China
Just two months after initial retail placement, OGIO International, innovator of unique sports bags for travel, golf, moto, cycling, business and casual use, announced the opening of its second retail location in Shanghai’s Super Brand Shopping Mall
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal